← All roles

Lead Software Engineer - Performance Marketing

Voodoo· Growth
Apply on company site
RemoteFull-timePosted 4w ago

About the role

Lead Software Engineer for the Playable Ads team within Voodoo's Central Growth Team. Lead key initiatives, stay hands-on with production, and drive innovation in playable ad formats across games while mentoring teammates.

Responsibilities

  • Lead and coach a small team of playable ads developers/strategists embedded within franchise-dedicated squads, ensuring high autonomy and strong performance
  • Stay hands-on with playable ad production, contributing directly to the creation and iteration of high-quality playable creatives
  • Oversee operational topics for the playable team, including workflows, tooling, and best practices
  • Drive innovation in playable ad formats, constantly exploring new mechanics, interactions, and creative concepts to stay ahead of market trends
  • Collaborate closely with the Growth Manager and creative strategists to align on priorities and franchise-level objectives
  • Benchmark competitor playable ads and analyze performance data to improve production quality and effectiveness
  • Act as a technical and/or strategic reference for the team, providing guidance on both development and marketing performance topics
  • Support the rollout of playable ads across multiple game franchises, adapting formats to each title's creative strategy
  • Contribute to defining and evolving the playable ads chapter's vision, standards, and processes

Qualifications

  • 4+ years of experience in playable ad or game development
  • Hands-on, maker mindset - you're comfortable getting into production yourself while also stepping back to coordinate
  • Experience with relevant playable ads development tools or frameworks Unity (Luna), Cocos Creator or other relevant platforms
  • Knowledge of object-oriented programming and web game development
  • Hands-on experience with AI-assisted development (Claude Code, Codex, Cursor) and asset generation (Scenario, Flux, ElevenLabs)
  • Solid understanding of mobile marketing performance metrics and creative testing
  • Proven ability to mentor and coach peers
  • Entrepreneurial mindset and ability to adapt to a high-paced environment
  • Excellent teamwork and collaboration skills
  • Fluent in English (French a plus)

Skills

Required:Leadership and mentoringPlayable ads tooling and frameworksObject-oriented programmingMobile marketing analytics
Nice to have:AI-assisted development

Benefits

  • Competitive salary upon experience
  • Swile restaurant lunch voucher
  • Gymlib sports subscription (100% taken in charge by us)
  • Sidecare healthcare coverage for your family
  • Child day care facilities (Les Petits Chaperons rouge)
  • Wellness activities in our Paris office
  • Creative hackathon
  • Unlimited vacation policy
  • Full stack desk and computer equipment upon your request
  • Cooperate within a globally diverse team and a rich cross-cultural work environment
Last updated Oct 22, 2026. Interested? Apply on the company site.

About Voodoo

Entertain the world

Voodoo is a global tech company that entertains the world through iconic apps and games. We empower bold creators to shape their ideas into hits.

appsgamesentertainmentcreators
Company profileWebsite

More open roles at Voodoo