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Marketing Insights Manager

Meta· Marketing Insights / Reality Labs
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Hybrid (Los Angeles, CA)$160k - $219kFull-timePosted 4w ago

About the role

Marketing Insights Manager for Reality Labs (RL) Marketing Insights team, focusing on AI and Horizontal efforts. Drives strategic insights into actionable marketing plans, guides GTM and product marketing collaboration, and leads a high-functioning team to influence product and marketing decisions across RL and Meta.

Responsibilities

  • Own the holistic learning agenda for the Horizontal pillar focusing on AI on devices, Family of Apps integration, and privacy
  • Partner with RL Marketing teams to drive a consumer-centric marketing strategy informing product go-to-market strategy, product roadmap, and marketing communications; build cross-functional partnerships
  • Provide thought leadership to stakeholders across Product Marketing, Integrated Marketing, Communications, Partnerships, and Product Management
  • Influence decision-making, annual category and marketing planning, and goal-setting through effective communication and collaboration with marketing and product leadership
  • Lead and build a high-functioning team covering GTM strategy development and product experiences

Qualifications

  • 10+ years of experience with extensive background in quantitative and qualitative research
  • 3+ years of team management/leadership experience with a track record of building high-functioning teams
  • Experience leading insights-driven product/feature launches from problem definition to GTM execution
  • Experience driving change and partnering with product marketing and product management stakeholders
  • Experience solving undefined problems with suitable methodology
  • Solid track record collaborating with UX Research, Product Data Science, Marketing Data Science
  • Experience synthesizing insights from multiple sources to drive business impact
  • Strong communication and executive-level synthesis skills
  • Experience guiding teams through organizational or strategic changes by setting priorities

Skills

Required:Quantitative and qualitative researchCross-functional leadershipGo-to-market strategy development

Benefits

  • Bonus
  • Equity
  • Benefits (as listed in posting)
Last updated Oct 23, 2026. Interested? Apply on the company site.

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