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Senior Product Manager - Pro Onboarding

Kraken· Product
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Remote$110.4k - $220.8kFull-timePosted 3w ago

About the role

Own the onboarding experience for Kraken Pro globally, end to end—from first landing through a client's first trade, with data-driven UX improvements and close collaboration with Design, Data, Engineering, and Marketing.

Responsibilities

  • Own the onboarding experience for Kraken Pro globally, end to end - from first landing through a client's first trade
  • Constantly assess the funnel: identify what's working, what's not, and drive continuous UX improvement
  • Deeply understand the Pro customer: who they are, what they need most in their first days, how to talk to them, and what gets them excited to trade
  • Live in the onboarding data - pinpoint the biggest friction points, where clients drop off, and the highest-leverage opportunities
  • Design the experience to build trust at every step, guiding clients through onboarding with confidence
  • Get clients to their first trade - their "aha moment" - faster and with more conviction
  • Partner closely with Design, Data, Engineering, and Marketing to turn insight into shipped improvements
  • Use AI to see the funnel more clearly and move faster on it - from surfacing friction points and predicting who's about to drop off, to personalizing the onboarding path and messaging per client

Qualifications

  • 4+ years of product management experience, with a strong track record in onboarding, activation, or growth-oriented UX work
  • Sharp product sense for user experience - able to spot friction, simplify complex flows, and design for trust and excitement
  • Strong data fluency: comfortable defining success metrics, analyzing funnels, and turning data into prioritized action
  • Excellent written and verbal communication - able to bring stakeholders along with clear narratives and numbers
  • A customer-first instinct - genuinely curious about who the user is and what would make them excited to trade
  • Fluent working with AI tools day to day — using them to analyze data, personalize experiences, and speed up how you work as a PM
  • Passion for crypto and trading, with a strong belief in Kraken Pro's mission

Skills

Required:Onboarding and activationData-driven product managementUser experience design sensibility
Nice to have:AI tooling proficiency
Last updated Sep 30, 2026. Interested? Apply on the company site.

About Kraken

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