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Affiliate GTM Lead

Novig· Operations
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New York, NY$130k - $160k + equityFull-timePosted 3w ago

About the role

Affiliate GTM Lead at Novig, responsible for owning the affiliate program end-to-end, from recruitment and onboarding to performance optimization, with a focus on growth through partnerships, content, and product collaboration.

Responsibilities

  • Own Novig's affiliate GTM strategy and performance, including targets for acquisition volume, CAC, user quality, and payback
  • Build a deep pipeline of affiliate partners across influential individuals, creators, communities, sports media and content sites, and product integrations
  • Run high-volume outbound through cold outreach, inbound, and network sourcing to consistently add new high-quality partners
  • Negotiate and close deals end-to-end, structuring commissions (CPA, rev share, hybrid), bonuses, deliverables, and terms that align partner incentives with Novig's growth goals
  • Onboard partners quickly and cleanly with tracking, creative assets, messaging guidelines, and everything they need to go live
  • Build the systems that let the program scale, including playbooks, partner CRM, reporting dashboards, and onboarding processes
  • Experienced in affiliate, partnerships, or performance marketing, ideally in sports betting, fantasy, fintech, trading, or high-growth consumer apps
  • Organized enough to manage dozens of partnerships simultaneously, and thrives in fast-paced, high-growth environments with ambiguity and intensity

Qualifications

  • Experience in affiliate, partnerships, or performance marketing, ideally in sports betting, fantasy, fintech, trading, or high-growth consumer apps
  • Ability to manage dozens of partnerships simultaneously in a fast-paced environment
  • Comfort with live sports-related work that may include nights and weekends

Skills

Required:Affiliate marketingoutbound sales / outreachdeal negotiation

Benefits

  • Meaningful equity for every employee, regardless of role
  • 100% health premiums covered
  • 99% dental & vision covered
  • 401(k) with 4% company match
  • HSA + $1,080 annual company contribution
  • $50/monthly company contribution to employee transit
  • $27/day lunch stipend when working from our NYC office
  • $35/day dinner stipend when working from the NYC office after 6:30pm
Last updated Oct 21, 2026. Interested? Apply on the company site.
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About Novig

America's #1 Sports Prediction Market

Novig is a sports prediction market that eliminates the need for traditional sportsbooks by creating a two-sided marketplace. We do this by enabling users to trade directly against friends or the market, rather than against the house, making the betting experience more efficient, fair, and, most importantly, profitable.

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