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Senior Growth Manager, Paid Acquisition

Scale Army· Marketing & Creative
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RemoteFull-timePosted 3w ago

About the role

Senior-level growth role focused on paid acquisition to drive Scale Army's growth across multiple product lines and geographies. Own full funnel from spend to pipeline, manage budget allocation, and guide offers, landing pages, and funnels. AI-native working style with hands-on campaign execution and cross-functional collaboration.

Responsibilities

  • Own the full paid acquisition funnel from spend to conversion, MQLs, meetings, SQLs, and pipeline; forecast and justify budget (e.g., before committing to $150K/month).
  • Decide offers, lead magnets, landing pages, and funnel paths; set testing roadmap and hypotheses; collaborate with CRO; ensure tests translate into qualified pipeline.
  • Allocate budget and determine when to scale or pull back based on data.
  • Build, launch, and optimize campaigns across 2–3 product lines; expert in Meta; utilize Google, LinkedIn, X, CTV, and other channels.
  • Provide creative direction for paid campaigns; validate hypotheses and feedback loop for creatives.
  • Align with Sales, Sales Ops, and Marketing Ops on offline conversions, HubSpot attribution, and lead quality; challenge ICP assumptions when needed.
  • Operate in an AI-native environment: build Claude Code tools, reusable skills/agents, dashboards, automations; speed up analysis and iteration.
  • Design and monitor growth funnels and lead magnets (V1s) for scalable growth.

Qualifications

  • Senior-level, hands-on experience running paid acquisition with deep Meta + LinkedIn Ads expertise and experience managing significant monthly budgets personally.
  • Experience owning growth outcomes beyond ads (offers, lead magnets, landing pages, conversion testing).
  • Track record of scaling spend while maintaining or improving downstream metrics (meetings, SQLs, pipeline, CAC).
  • Strong command of funnel math: CAC, conversion rates by stage, spend forecasting against outcomes.
  • Strong HubSpot skills: lifecycle stages, offline conversion setup, attribution, and reporting.
  • Advanced AI fluency beyond prompting (experience with Claude Code, reusable skills/agents, dashboards, automations).
  • Ownership mindset and proactive testing approach.

Skills

Required:Paid media managementFunnel optimizationHubSpotAI tooling

Benefits

  • Remote-first environment
  • Opportunity to grow into broader growth leadership as performance scales
  • Access to internal AI tooling and dashboards
Last updated Oct 7, 2026. Interested? Apply on the company site.

About Scale Army

Global Staffing for Marketing & Sales Growth

Scale Army sources, vets, and deploys high-performing marketers and sellers, helping meet growth targets with nearshore talent, month-to-month contracts, and fast onboarding.

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