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Senior Product Manager - Social Experience

Kraken· Product
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RemoteFull-timePosted 2w ago

About the role

Senior Product Manager focusing on building social experiences around investing and trading at Kraken, with strong UX and interaction design, prototyping, and data-driven decision making to enhance social features in a crypto trading platform.

Responsibilities

  • Design complete social journeys from discovery to beyond, ensuring intuitive flows across following, sharing ideas or trades, responses, and returning to the experience
  • Shape navigation, information hierarchy, copy, defaults, gestures, and feedback; specify behavior for empty feeds, failed posts, slow content loads, and changes of mind
  • Prototype before build; turn ideas into interactive prototypes with clear flows, states, and acceptance criteria
  • Apply psychology to improve participation; translate motivations into decisions about visibility, prompts, reputation, and contribution effort
  • Observe users through usability sessions and funnel data to identify misunderstandings, loss of confidence, or abandonment
  • Design for first use and repeated use; keep sharing lightweight during active trading with clear public controls; test early and often
  • Connect design decisions to measurable outcomes; define expected behavior and test it; track task completion, abandonment, first follows, first contributions, responses, and retention; collaborate with data science on experiments
  • Lead the experience through launch; focus scope, resolve trade-offs with engineering, review implementation against design, and use post-launch evidence to plan improvements

Qualifications

  • Has designed and shipped consumer social experiences with portfolios that include feeds, profiles, sharing, messaging, discovery, or communities and demonstrated post-launch improvements
  • Strong interaction design craft; can justify flow structure, perceptual cues, and elimination of unnecessary steps
  • Ability to build realistic interactive prototypes using Figma, code, AI tools, or a combination, including transitions and states
  • Evidence of user research challenging assumptions and changing design decisions
  • Ability to own product outcomes: prioritize problems, define success, interpret funnel and cohort data, assess experiments
  • Understanding of social finance: credibility, incentives, reputation, and visibility of financial activity affecting trust and sharing decisions

Skills

Required:UX designInteractive prototypingProduct discovery and testingData-driven decision makingUnderstanding of social finance context
Last updated Oct 7, 2026. Interested? Apply on the company site.

About Kraken

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