Public Relations & Communications Manager
Kraken· Marketing
RemoteFull-timePosted 2w ago
About the role
Manager responsible for external communications programs targeting professional traders, derivatives users, and institutions globally, aligning Kraken’s product strategy with pro trading, derivatives and institutional audiences while expanding thought leadership and executive presence.
Responsibilities
- Inspire and support the team responsible for building and executing communications programs in support of Payward’s product strategy and Kraken's products and services targeted at professional traders, derivatives users and institutions globally.
- Develop and execute an integrated external communications strategy aligned to Kraken's key business goals aimed at advancing the company's brand with key stakeholders across the pro trading, derivatives and institutional segments.
- Develop strategies that expand Kraken's thought leadership positioning across professional and institutional client segments and work with the team in executing and expanding reach to new audiences through storytelling around trading products, risk management, and market infrastructure.
- Develop and expand Kraken's bench of spokespeople in pro trading and derivatives, including building out key strategic messaging at the executive, product and segment level that resonates with traders, fund managers and institutional decision-makers.
- Prepare communications materials including company announcements, talking points, media statements, speaker submissions, pitches and briefing materials tailored to professional and institutional audiences.
- Build connectivity with institutional partners, trading desks, market data providers, the communications team and external agencies serving the pro/institutional space.
- Bring social media first thinking to media relations and content, with attention to platforms and channels where professional traders and institutions gather.
- Additional duties and responsibilities as assigned.
Qualifications
- Bachelor’s degree required along with 7+ years of proven experience leading and executing communications programs and initiatives, crypto experience preferred.
- Highly proactive, determined and results driven.
- Outstanding writing, editing and communications strategy skills; hands-on contributor capable of translating complex topics for senior leaders.
- Experience with geographically dispersed workforce and managing complex communications challenges.
- Experience working directly with executives to enhance executive presence, deliver strong messaging and improve presentation/interview skills.
- Team player with a track record of delivering high-quality work in a fast-paced, dynamic environment.
- Experience leading, mentoring and scaling communications teams.
- Knowledgeable and passionate about the crypto industry.
Skills
Required:External communications strategySpokesperson developmentContent creation for professional audiences
Last updated Oct 7, 2026. Interested? Apply on the company site.
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