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Manager, Product Communications

Whatnot· Operations
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Hybrid (Los Angeles, CA / San Francisco, CA / New York, NY)$167k - $185kFull-timePosted 2w ago

About the role

Whatnot’s Product Communications Manager role focuses on developing clear, compelling messaging for new products and features, supporting product launches and media engagement, and communicating with Whatnot’s seller community about tools to grow their businesses. The role partners with Product, Community, and Account Management to tell the story of Whatnot’s product innovation and impact on the live shopping experience.

Responsibilities

  • Drive Product Communications & Understanding – Develop and execute communications plans for new products and features, translating complex product updates into clear, compelling stories for sellers, buyers, and external audiences. Partner with Product, Community, and Account Management teams to build awareness and understanding of tools that help sellers grow their businesses.
  • Tell the Story of Whatnot’s Product Innovation – Stay closely connected to the product roadmap and identify opportunities to bring Whatnot’s innovation story to life. Develop messaging, launch materials, seller communications, and PR moments that show how our products are improving the live shopping experience.
  • Support Media Relations – Build relationships with reporters covering AI, technology, commerce, and business. Develop timely pitches and product launch narratives that show how Whatnot uses AI to improve discovery, personalization, and seller tools while keeping human connection at the center of commerce.

Qualifications

  • 6+ years of communications experience, ideally with exposure to product communications
  • Strong writing and storytelling skills, with the ability to translate complex product updates for multiple audiences
  • Customer-first mindset with judgment on what customers need to know and how to communicate it
  • Ability to move quickly and execute high-quality work in a fast-paced environment
  • Strong cross-functional collaboration experience with Product, Marketing, Community, Account Management or similar teams
  • Strong project management and attention to detail
  • Experience supporting product launches including messaging and materials across multiple channels
  • New media and traditional media relations experience, including pitching and working with reporters
  • Comfort operating with ambiguity and taking initiative in a high-growth startup or marketplace environment (preferred)

Skills

Required:Writing and storytellingCross-functional collaborationProduct launch support
Nice to have:Media relations

Benefits

  • Generous Holiday and Time off Policy
  • Health Insurance options including Medical, Dental, Vision
  • Work From Home Support
  • Care benefits
  • Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4%) and Pension plans internationally
  • Monthly allowance to dogfood the app
  • Parental Leave
Last updated Oct 21, 2026. Interested? Apply on the company site.
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About Whatnot

Whatnot is the largest livestream shopping platform in the U.S.

Whatnot is the largest livestream shopping platform in the U.S., connecting buyers and sellers in real-time across any category – from collectibles like trading cards to comics, fashion, sneakers, and more.

marketplacee-commerce
Company profileWebsite

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