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Media Buyer, Account Manager

Scale Army· Marketing & Creative
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Remote$2.9k/mo - $3.7k/moContractPosted 2w ago

About the role

Senior, hands-on media buyer and account manager responsible for paid media strategy and execution across multiple platforms for a portfolio of 5–15 client accounts in a remote role.

Responsibilities

  • Own paid media strategy, campaign setup, execution, optimization, and ongoing performance across Meta Ads, Google Ads, YouTube, TikTok, CTV, and programmatic advertising/DSPs.
  • Develop channel strategies based on each client’s objectives, audience, budget, and expected campaign outcomes.
  • Build campaigns, including targeting, platform setup, budget allocation, bidding strategy, and ongoing optimization.
  • Determine how and when different paid media channels should be used based on client objectives.
  • Adjust the channel mix based on campaign performance and opportunities.
  • Personally manage and optimize significant paid media budgets across multiple client accounts.
  • Monitor budget pacing throughout the month to ensure campaigns remain aligned with contracted media budgets.
  • Own budget reconciliation and ensure actual media spend aligns with planned and approved budgets.
  • Continuously analyze campaign performance and reallocate spend across channels based on results and opportunities.
  • Produce regular campaign reporting, including monthly reporting and bi-weekly performance discussions for larger accounts.
  • Track campaign KPIs (leads, enrollment applications, teacher recruitment applications, CPA, CPL, conversion, budget utilization).
  • Translate campaign data into clear recommendations and strategic next steps.
  • Evaluate campaign performance against client objectives and targets.
  • Collaborate with internal teams (project managers, designers, video editors, Executive Creative Director).
  • Provide strategic input on creative likely to perform best based on objectives and platform requirements.
  • Focus exclusively on paid media (no responsibilities for creative design, video editing, or copy).
  • Potentially become client-facing; present performance and strategic direction to clients when required.

Qualifications

  • Significant hands-on experience managing paid media campaigns across multiple platforms.
  • Must have personally managed at least one account with $50K+ in advertising spend.
  • Direct experience buying and managing CTV advertising.
  • Experience with programmatic advertising and DSP platforms.
  • Strong hands-on experience with Meta Ads, Google Ads, YouTube, and TikTok.
  • Experience managing campaign budgets, pacing, optimization, and reconciliation.
  • Demonstrated ability to independently build and optimize campaigns.
  • Experience managing multiple accounts and campaigns simultaneously.
  • Agency experience managing multiple client accounts is strongly preferred but not required.
  • Experience managing seven-figure annual media budgets is strongly preferred.
  • Experience with client-facing paid media performance presentations is strongly preferred.
  • Experience creating Data Studio dashboards & tracking.

Skills

Required:Paid media strategyChannel timing & allocationBudget management & reconciliationData analysis & reportingIndependent campaign management
Nice to have:DSP experienceClient-facing communication
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Scale Army

Global Staffing for Marketing & Sales Growth

Scale Army sources, vets, and deploys high-performing marketers and sellers, helping meet growth targets with nearshore talent, month-to-month contracts, and fast onboarding.

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