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SEO & GEO Specialist (Part-time)

Scale Army· Marketing & Creative
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RemoteContractPosted 1w ago

About the role

SEO & GEO Specialist developing and managing organic-search strategies, combining traditional SEO with GEO and AEO approaches for a remote, part-time role.

Responsibilities

  • Conduct comprehensive SEO audits covering technical SEO, on-page optimization, content, website structure, local search, and organic performance.
  • Develop client-specific SEO roadmaps based on business objectives, current performance, competition, and audience search behavior.
  • Conduct keyword research, search-intent analysis, competitive analysis, and topic research.
  • Identify high-impact organic-growth opportunities and prioritize recommendations based on expected business impact.
  • Establish measurable SEO goals and KPIs for assigned client accounts.
  • Optimize existing website content, including page titles, meta descriptions, headings, URLs, internal links, image attributes, and page structure.
  • Identify content gaps and recommend blogs, landing pages, FAQs, resource pages, service pages, and other search-driven content.
  • Develop SEO and GEO content briefs for writers, social media teams, creative teams, and web partners.
  • Create keyword maps, topic clusters, and content strategies aligned with audience questions and search intent.
  • Ensure website content supports organic visibility and a clear, useful user experience.
  • Identify technical SEO issues involving crawling, indexing, redirects, broken links, duplicate content, canonical tags, sitemaps, robots directives, page speed, and mobile usability.
  • Review website architecture and provide clear technical recommendations to developers and web partners.
  • Identify opportunities to implement schema markup and structured data.
  • Manage or support local SEO initiatives, including Google Business Profile optimization, local keyword strategies, location-based content, and citation consistency.
  • Monitor Google Search Console and other SEO tools to identify technical issues and optimization opportunities.
  • Research how clients, brands, services, and competitors appear across AI-powered search and answer experiences.
  • Identify high-value questions and natural-language queries used across search engines, voice assistants, and AI platforms.
  • Develop content and information-architecture recommendations that improve clarity, entity signals, topical authority, and machine understanding.
  • Identify opportunities for FAQs, question-based content, structured information, reputable third-party mentions, citations, and digital authority-building.
  • Monitor emerging GEO, AEO, and AI-search practices, tools, and measurement approaches.
  • Test practical GEO and AEO strategies, document findings, and distinguish meaningful opportunities from unsupported claims.
  • Monitor performance through Google Analytics 4, Google Search Console, keyword rankings, traffic, conversions, impressions, clicks, engagement, and agreed-upon KPIs.
  • Prepare monthly SEO reports explaining performance changes, their significance, and recommended next steps.
  • Present SEO findings and recommendations to clients and internal stakeholders.
  • Collaborate with social media, content, creative, production, paid media, and web teams to align SEO insights with broader marketing initiatives.
  • Identify repetitive SEO, reporting, research, and auditing tasks that could benefit from AI-assisted workflows and automation.
  • Develop reusable processes for SEO research, reporting, content planning, and audits.
  • Help refine and package the agency's SEO + GEO service offering for current and future clients.
  • Stay informed about evolving search behavior, AI tools, and organic-discovery trends.

Qualifications

  • 2–3 years of hands-on SEO experience, ideally within an agency or multi-client environment.
  • Experience managing SEO strategies across technical SEO, on-page optimization, content planning, analytics, and reporting.
  • Experience managing multiple client accounts and priorities.
  • Experience with AEO, AI workflows, automation, and service development are nice-to-haves.

Skills

Required:Google Analytics 4Google Search ConsoleSemrush / Ahrefs / Screaming FrogWordPress or CMSTechnical SEO issue diagnosisKeyword research & content strategyLooker Studio / reportingSEO reportingProject management
Nice to have:AI-assisted research / GEO / AEO
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Scale Army

Global Staffing for Marketing & Sales Growth

Scale Army sources, vets, and deploys high-performing marketers and sellers, helping meet growth targets with nearshore talent, month-to-month contracts, and fast onboarding.

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