Education Content Marketing Lead
OpenAI· Marketing
Hybrid (San Francisco)$333k - $370kFull-timePosted 1w ago
About the role
Education Content Marketing Lead at OpenAI, located in San Francisco (hybrid). The role combines editorial, curriculum development, video and content operations to build a scalable education-focused content engine that informs students, educators, and education communities, while driving channel growth and measurable outcomes.
Responsibilities
- Build and continuously improve a scalable content operating system spanning intake, prioritization, resourcing, production, review, publishing, versioning, and reuse.
- Apply an engineer’s mindset to map dependencies, remove bottlenecks, automate repeatable work, create modular templates and playbooks, and maintain clear quality standards.
- Maintain a single source of truth for the roadmap, editorial calendar, briefs, source material, production status, approvals, assets, and metadata.
- Produce and edit content across formats, including long-form articles, blogs, case studies, web and email copy, social posts, educator stories, GIFs, images, and carousels.
- Develop practical curriculum and professional-learning resources, including lesson plans, educator guides, AI literacy materials, decks, and train-the-trainer content.
- Lead video development from concept through final cut, including story development, scripting, structural editing, interview preparation, and oversight of production and post-production partners.
- Own and grow education-specific channels across social, email, websites, and blogs through audience strategies, editorial plans, and consistent publishing programs.
- Set ambitious growth and engagement goals, define measures of content quality and efficacy, instrument tracking, analyze performance, and use experiments to improve results.
- Turn goals and expert input into clear briefs, plans, timelines, and review paths in partnership with cross-functional teams.
- Scale production by sourcing, onboarding, and managing a flexible bench of writers, editors, curriculum developers, designers, video partners, agencies, and other vendors.
Qualifications
- Significant experience in content production, content marketing, editorial leadership, curriculum development, instructional design, or creative production.
- Strong portfolio demonstrating writing and editing across long-form editorial, curriculum or professional learning, video, social, and visual content.
- Experience building or improving content systems, workflows, templates, governance, tooling, automation, or publishing operations.
- Experience owning digital channels and using audience and performance data to set growth goals, design experiments, and deliver measurable results.
- Strong video storytelling skills including scripting, structural editing, and interview preparation, with collaboration across production teams.
- Ability to convert ambiguous, cross-functional input into clear requirements and polished outputs while prioritizing across multiple workstreams.
- Experience sourcing and onboarding external partners and fluency with content-management, digital-asset-management, project-management, analytics, and automation tools.
Skills
Required:Content productionContent marketing strategyCurriculum development
Nice to have:Video production
Benefits
- Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
- Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
- 401(k) retirement plan with employer match
- Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
- Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees
- 13+ paid company holidays, and additional paid coordinated company office closures
- Mental health and wellness support
- Employer-paid basic life and disability coverage
- Annual learning and development stipend
- Daily meals in offices, and meal delivery credits
- Relocation support for eligible employees
- Additional taxable fringe benefits such as charitable donation matching and wellness stipends
Last updated Oct 15, 2026. Interested? Apply on the company site.
About OpenAI
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