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Staff Brand Designer - Consumer

Kraken· Design
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RemoteFull-timePosted 5d ago

About the role

Senior, individual-contributor brand designer responsible for static and 3D work, systems, and brand integrity for Kraken Consumer across launches, campaigns, and always-on activity.

Responsibilities

  • Design static 2D and 3D creative for Kraken Consumer and Krak across product launches, campaigns, promotions and always-on activity.
  • Concept, model, light, texture and render 3D assets in Cinema 4D, from hero visuals to reusable asset libraries and templates.
  • Apply and extend the Kraken Consumer brand across surfaces, from organic social, lifecycle and web to illustration and foundational projects like key visual updates, keeping everything cohesive and recognizable without making it repetitive.
  • Design initiative-specific work, including a distinct look and partner-branded assets for launches such as IPOs, and purpose-built illustration for go-to-market and product moments.
  • Build scalable systems: Figma component libraries, marketing templates and modular campaign kits with localization-ready layouts, so other designers, other teams and our automated workflows can produce on-brand work quickly.
  • Use AI-assisted production as a core part of how the brand gets made, and know when it speeds the work up and when it doesn't.
  • Bring ideas to briefs rather than executing them literally. Push back with a point of view when a brief is unclear or the idea can be stronger.
  • Version and localize work across markets, languages and formats, with layouts that hold up under translation and market-specific requirements.
  • Partner with Product Marketing, compliance and regional teams to get work approved without losing the idea.
  • Collaborate closely with motion, web, performance and AI video designers so 3D and static work travels well across formats.
  • Hold a high craft bar on your own work and give clear, constructive feedback on others'.

Qualifications

  • 7+ years of brand, static and 3D design experience at a high-volume in-house team or agency, ideally in fintech, crypto or another regulated category.
  • A portfolio that proves it, submitted with your application, including brand and static work, at least one 3D piece with process notes, and examples of systems or templates.
  • Command of Cinema 4D and the surrounding 3D workflow (modeling, lighting, materials, rendering).
  • Expert-level Figma: components, auto layout, variables, and hand-off friendly files.
  • Strong layout, hierarchy, type and composition across small sizes and multiple languages.
  • Hands-on experience with AI-assisted production tools and judgment on their place in workflow.
  • Comfort working inside regulatory constraints with risk warnings and market-specific requirements.
  • Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, After Effects for light motion).
  • Ability to work with speed, handle fast turnarounds, multiple review rounds and late changes.
  • Clear communication with a focus on plain language and value, avoiding hype and jargon.
  • Interest in investing and crypto and making the space legible to others.

Skills

Required:Brand design (static)3D design (Cinema 4D)FigmaAdobe Creative CloudAI-assisted production
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Kraken

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