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Director of Communications

Mulberry· Marketing
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Hybrid (London, UK)full-timePosted 4d ago

About the role

Director-level communications lead responsible for implementing Mulberry’s global 360 communication strategy (PR, Events, Talent) with a focus on UK, EU, and US markets and advisory support to Asia-based teams, driving the Mulberry Spirit and the Mulberry by Christopher Kane initiatives.

Responsibilities

  • Develop strategic 360° global communication plans ensuring a consistent brand voice across markets
  • Achieve strong editorial coverage aligned with annual objectives
  • Collaborate with key agencies for Mulberry core and Mulberry by Christopher Kane
  • Execute targeted communications plans for launches, events, and collaborations
  • Oversee product placement strategy
  • Identify and map key target media across markets
  • Manage story and feature placements; oversee interviews for CEO, CFO and Creative Director, RTW
  • Analyze editorial output seasonally and implement improvements
  • Oversee creation of press kits, press releases, and seasonal documents
  • Adapt global communications strategy to local market needs with markets and agencies
  • Oversee execution of strategy to generate positive editorial coverage
  • Build and maintain media/community relationships; monitor industry news
  • Advise Brand Director and Executive Committee on media trends and opportunities
  • Advise on partnerships, collaborations, sponsorships to drive brand awareness
  • Foster internal cross-functional relationships to support objectives
  • Forecast and manage department budget with in-season adjustments
  • Produce timely internal reports
  • Lead end-to-end Global Events calendar and brand moments
  • Define Global Events strategy and measure ROI of events
  • Oversee guestlists, editor/KOL attendance, and overseas events
  • Plan and manage influencer/talent strategy with budget governance
  • Mentor and develop junior team members
  • Drive internal comms strategy with HR
  • Promote Mulberry values and inclusive culture
  • Act as brand ambassador and external spokesperson

Qualifications

  • Experience in a senior communications role within luxury/fashion or lifestyle brands, with in-house and agency experience
  • Strong sustainability communications experience preferred
  • Excellent written and verbal English
  • Proven team management skills
  • Ability to influence across internal and external teams
  • Collaborative team player with cross-departmental impact
  • Strong multitasking and ability to work under tight deadlines
  • Excellent planning and prioritisation abilities
  • Proficient in Microsoft Excel, Word, PowerPoint
  • Knowledge of Launchmetrics, Lefty, Diary Directory, Dash Hudson
  • Interest and knowledge of wider culture

Skills

Required:Strategic communications planningMedia relations & editorial strategyTeam leadership & mentoringBudget management

Benefits

  • [Not specified in the description]
Last updated Oct 21, 2026. Interested? Apply on the company site.
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