Editorial Lead, Engineering & Technical Content
Shopify· Communications
Remotefull-timePosted 4d ago
About the role
Editorial Lead responsible for shaping and publishing Shopify’s engineering and technical content across the Engineering Blog, @ShopifyEng, and related channels. Combines technical editorial leadership with hands-on writing, content production, and KPI-driven strategy to showcase Shopify’s engineering work to external audiences.
Responsibilities
- Design and run the content strategy for the Shopify Engineering Blog, from topic sourcing and triage through development, finalization, and distribution.
- Own and maintain the editorial calendar, turning ideas into a plan, aligning senior engineering stakeholders on positioning and deadlines, and moving content through production to on-time publication.
- Act as the connective tissue between business, Communications, and Engineering, finding the center of the Venn diagram between what’s good for Shopify, what’s good for Engineering, and what’s good for our external narrative.
- Bring technical judgment to every pitch, evaluating novelty, substance, and alignment with priorities, and surfacing original ideas that meet the same bar.
- Embed with Engineering: join R&D channels, team syncs, and technical reviews to proactively identify work worth writing about before anyone pitches it.
- Coach engineers to write pieces they’re proud of, improving structure, clarity, and impact while preserving their voice, and run technical reviews to ensure accuracy and alignment with Shopify’s best interests.
- Write complex pieces yourself when the story sits with someone who has great ideas but limited bandwidth—deep-dive architecture breakdowns, postmortems, and “how we built this” narratives.
- Own content publishing: build posts in our CMS and create or commission supporting assets (header imagery, architecture diagrams, charts, code snippets, and other visuals).
- Define and track KPIs for engineering content, set up measurement across surfaces, and prove impact on readership, engagement, recruiting, and search (traditional and LLM).
- Optimize content for discoverability, including SEO/GEO fundamentals and how LLMs surface and summarize technical material.
- Take full ownership of the @ShopifyEng account on X: voice, content strategy, cadence, community interaction, and audience growth.
- Write consistently for X, turning strong ideas into posts that zoom in on the specific details technical audiences will debate, and engage rather than broadcast through replies, quotes, and threads.
- Develop a framework for channel placement, deciding when content should live on X, on the blog, or both, and how those surfaces reference and reinforce each other.
- Own the editorial pipeline for technical partnerships, identifying and securing opportunities to share Shopify’s work across foundations, open-source communities, and partner surfaces.
Qualifications
- 5+ years of experience across technical editorial, developer content, technical communications, or engineering, with published work you can reference.
- Strong technical fluency and credibility: able to read technical material, ask questions that uncover the real story, fill gaps, and distinguish substance from noise.
- Hands-on engineering experience is a strong plus, but not required if your technical interviewing and synthesis skills are excellent.
- Demonstrated strong writing craft: precise, structured, and economical prose. You’ve written technical content that practicing engineers have described as excellent.
- Clear understanding of what technical audiences reward—what earns upvotes on Hacker News, what travels on X, and what gets ignored.
- Proven ability to run an editorial operation: multiple pieces in flight, direct feedback on drafts, maintaining a high bar for quality, and saying no to pitches that aren’t ready or aren’t worth publishing.
- High proactivity: comfortable inserting yourself into technical conversations, sourcing stories directly from engineering teams, and not waiting for pitches to come to you.
- Comfort with the operational side of content: metrics, calendars, back-end publishing, SEO/GEO, and the coordination required to keep output steady.
- Ability to build strong relationships with engineers, technical leaders, and Communications partners in a distributed, high-autonomy environment.
Skills
Required:Editorial strategyTechnical writingContent publishingSEO / discoverabilityCross-functional collaborationEditorial leadership
Benefits
- We may use AI-enabled tools to screen, select, and assess applications. All AI outputs are reviewed and validated by our recruitment team.
Last updated Oct 22, 2026. Interested? Apply on the company site.
About Shopify
Dream big, build fast, and grow far on Shopify.
Shopify is the leading all-in-one commerce platform for businesses, offering tools to manage every part of your business, from online store to in-person sales and global expansion.
ecommerceplatformonline storeretailglobal
More open roles at Shopify
- Technical Recruiter4d agoHybrid (Remote - Canada) · Talent Acquisition
- Growth - Growth Marketing - Content Producer, Multimedia4d agoRemote · Growth
- Lead, Learning and Development, Revenue4d agoRemote · Talent Density
- Lead Developer Advocate4d agoHybrid (San Francisco) · Partnerships
- Tax Lead, Controversy4d agoRemote · Finance