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Experiential Marketing Lead, Global Experiential and Industry Marketing

Meta· Business Marketing
Apply on company site
Los Angeles, CA$152k - $213kFull-timePosted 4d ago

About the role

Experienced experiential marketer leading strategies, development, and execution of immersive physical and digital brand experiences across diverse audiences, aligning with Meta’s priorities and driving measurable engagement and partnerships.

Responsibilities

  • Own and develop experiential marketing strategies for global events and activations, delivering against KPIs with measurable results
  • Lead and drive highly nuanced cross-functional projects, events and experiences
  • Partner closely with production agencies, creative agencies and industry to bring strategic concepts to life
  • Drive 360-degree experiential marketing strategies that align with Meta's priorities and goals
  • Work with Decision Science team to define and report measurement metrics
  • Manage marketing and experiential budget in close collaboration with finance and planning partners
  • Lead long-range planning, identify new opportunities, select and manage partners, vendors, contractors and other resources to achieve business objectives while delivering on budget
  • Position includes frequent travel, which can be up to 50%

Qualifications

  • 10+ years of marketing experience, with a focus on experiential marketing and events
  • Demonstrated experience producing successful large-scale events and experiential activations
  • Experience developing and producing innovative hybrid, multi-channel experiences
  • Proven experience aligning and driving cross-functional teams against goals and objectives
  • Direct experience managing business-to-consumer or business-to-business experiential programs
  • Experience presenting to and influencing executive stakeholders and experience interfacing with all levels across communications and presentations
  • Problem solving skills, strategic-thinker and demonstrated leadership skills

Skills

Required:Experiential marketing strategyCross-functional leadershipBudget management

Benefits

  • Benefits information available via Meta Benefits page.
Last updated Oct 23, 2026. Interested? Apply on the company site.

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