Product Marketing Manager
Abnormal AI· Product Marketing
Remote$122.4k - $176kFull-timePosted yesterday
About the role
Product Marketing Manager focused on creating differentiated messaging and go-to-market strategies for Abnormal Security's cybersecurity products, with emphasis on email security, identity, AI security, and insider threat. Responsible for product messaging, launches, sales enablement, and market positioning to drive demand and customer success.
Responsibilities
- Develop compelling, differentiated product messaging and positioning that makes Abnormal's approach impossible to confuse with anyone else's.
- Lead internal and external product launches across sales enablement, press, digital, and other channels.
- Partner with Marketing teams to drive demand and pipeline through acquisition and upsell messaging aligned to the buyer's journey.
- Own end-to-end launch strategies for incremental updates and feature releases, not just the big moments.
- Create and maintain product content, including collateral, thought leadership, solution presentations, website content, videos, and blogs.
- Conduct customer research to understand what buyers need and let it sharpen the messaging.
- Enable sales teams and channel partners on product value and joint solutions.
- Represent Abnormal as a speaker in external forums.
Qualifications
- 5+ years experience producing written content for buyers, ideally within cybersecurity, with samples available.
- Experience managing product launches in high-velocity environments.
- Strong technical curiosity and the ability to explain complex concepts to buyers clearly.
- Excellent verbal and written communication skills.
- A strategic mindset, with the ability to execute independently and efficiently.
- Ability to influence internal and external stakeholders across organizational levels.
- Strong listening skills, empathy, and a collaborative mindset.
- Passion for Abnormal's mission and a commitment to customer and partner success.
Skills
Required:Product messaging and positioningLaunch management
Last updated Oct 24, 2026. Interested? Apply on the company site.
About Abnormal AI
The Behavioral Security Platform for the AI era.
AI SecurityAbnormal Behavioral Security PlatformBehavioral SecurityEmail SecurityIdentity SecurityInsider ThreatPlatformenterprise-infrastructure
More open roles at Abnormal AI
- AI Security Sales Executive, North CentralyesterdayRemote · Sales Management
- AI Security Sales Executive (Toronto)yesterdayHybrid (Toronto, Canada) · Sales Management
- AI Security Sales Executive, TOLAyesterdayHybrid (Dallas/Austin/Houston area) · Sales Management
- AI Security Sales Executive, Public SectoryesterdayRemote · Sales Management
- AI Security Sales Executive, SoutheastyesterdayHybrid (Southeast USA) · Sales Management