Content Marketer
Hybrid (Remote US)Full-timePosted 11mo ago
About the role
Content marketer focused on making scientifically accurate, personalized health information accessible. Owns and executes brand and marketing efforts across channels, collaborates with design, performance marketing, medical and bioinformatics teams to reach diverse audiences and build trust.
Responsibilities
- Learn adyn’s scientific approach and review existing content in the first month
- Research and analyze strategies in the consumer digital healthcare space
- Develop customer personas
- Draft content marketing and SEO strategy
- Create content that articulates the brand narrative and enhances product understanding
- Architect content generation approach and assemble a review team
- Develop creative assets and best practices for cross-channel positioning
- Establish content workflow for creation, editing, publishing, and retirement
- Manage a robust content calendar across functional teams
- Drive integrated go-to-market plans with cross-functional collaboration
- Produce diverse content (technical copy, blog posts, social copy, whitepapers, website copy, press releases)
- Map content needs to customer personas and journeys
- Monitor trends and identify opportunities for channel expansion
- Conduct usability tests and revise content to meet marketing goals
- Track and analyze channel performance and report results to drive decisions
- Integrate partner content across brand channels to support partnerships and sales
Qualifications
- Background in biology, genetics, healthcare, digital health, women’s health, or related field preferred
- Understanding of regulated industry
- Minimum 3 years of experience creating high-quality educational content across formats
- Ability to influence cross-functional teams without direct reporting lines
- Experience using persuasive narratives to build brand loyalty
- Experience creating engaging social media content
- Strong communication and empathy for customer needs and motivations
Skills
Required:Content strategy and planningSEOTechnical copywritingStorytelling / brand narrativeCross-functional collaboration
Benefits
- Not specified in the provided description
Last updated Oct 14, 2026. Interested? Apply on the company site.
About adyn
The first test designed to prevent birth control side effects
fertility-techmachine-learningconsumer-health-services
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