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Performance/Growth Marketing Manager

Dolls Kill· Marketing
Apply on company site
Hybrid (Oakland, CA)$120k - $163kfull-timePosted 11mo ago

About the role

Manage and optimize digital marketing campaigns across various channels to drive growth for Dolls Kill.

Responsibilities

  • Create and optimize campaigns and ads hands on in platforms, including Meta, Google, and Tiktok. Analyze data and take action to drive performance.
  • Identify arbitrage opportunities to drive incremental profitable sales through campaign structure, bid strategies, ad format optimization, data enrichment, audience matching and creative testing.
  • Assist in developing performance media budgets across channels in order to optimize overall incremental profitable sales.
  • Collaborate cross functionally; use well structured data and visualizations to assist the the merchandising and creative teams in better understanding our customer, outstanding opportunities, and what drives results in performance channels.
  • Assist in improving full funnel reporting and attribution.
  • Monitor the DTC landscape for new trends; Evaluate, recommend and execute entering new performance marketing channels.
  • Support brand marketing activities with thoughtful measurement and data-driven recommendations.

Qualifications

  • At least 4 years of experience in DTC ecommerce advertising with hands on experience in at least two of Google Ads, Tiktok and Meta.
  • Deep hands on expertise in Google Ad ecommerce campaign optimization.
  • Experience with Snapchat is a plus.
  • Proven experience taking data driven approaches to marketing and media buying.
  • Willingness to roll up sleeves with extreme attention to detail and willingness to be hands-on in driving results.
  • Ability to handle multiple tasks, priorities, and deadlines.
  • Excellent interpersonal skills and willingness to work in collaboration with cross-functional teams.

Skills

Required:Performance MarketingGoogle AdsMeta Ads (Facebook/Instagram)TikTok AdvertisingData AnalysisCross-Functional Collaboration

Benefits

  • Brief cover letter required
Last updated Apr 1, 2026. Interested? Apply on the company site.

About Dolls Kill

Let'z Party

Dolls Kill is an online boutique featuring a rebellious spirit and attitude, mixed with a bit of punk rock, goth, glam and festival fashion. Shop the latest trends with free shipping worldwide.

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