Principal Data Scientist
BangaloreFull Time EmployeePosted 11mo ago
About the role
Principal Data Scientist in the AdTech team responsible for driving innovation in Meesho's advertising platform using advanced ML and statistical methods, tackling real-time bidding, ad ranking optimization, budget efficiency, and performance measurement to impact business outcomes.
Responsibilities
- Design and develop sophisticated bidding, budget pacing and other algorithms that optimize ad spend or ROI.
- Create frameworks and experimental design to measure ad effectiveness and ROI.
- Collaborate with product and engineering teams to translate business requirements into efficient AI/ML solutions.
- Communicate long-term roadmap, insights and recommendations to tech and business leadership.
- Mentor junior data scientists and provide technical guidance.
- Lead research initiatives in machine learning, auction theory and advertising technology.
Qualifications
- B.Tech in Computer Science, Machine Learning, or a related field with at least 6+ years of experience in AI/ML research.
- Experience in auction theory, predictive modelling, causal inference, and reinforcement learning.
- Expertise in PyTorch or TensorFlow, and proficiency in Python as well as big data technologies.
- History of mentoring junior data scientists, and comfortable in driving multiple problem statements.
- Excellent communication skills, able to explain complex concepts to both technical and non-technical audiences.
Skills
Required:Bidding and budget optimizationExperiment design and ROI measurementAI/ML proficiencyProgramming (Python)PyTorch or TensorFlow
Benefits
- Competitive compensation with cash and equity-based components.
- MeeCare wellness program (medical insurance for employees and families, telehealth, wellness events, fitness perks).
- Paid leave policies, parental support, retirement benefits, and learning and development assistance.
- Salary advance support, relocation assistance, and flexible benefit plans.
Last updated Oct 21, 2026. Interested? Apply on the company site.

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