General Manager - UPI
Paytm· Growth
Noida, Bengalurufull-timePosted 11mo ago
About the role
Leading growth strategy and execution for UPI transactions at Paytm, focusing on user acquisition, retention, analytics, and cross-functional team leadership.
Responsibilities
- Define and implement the growth roadmap for customer targeting and conversion on app, owning conversion, retention KPIs
- Develop and execute GTM strategies, sales activations, and category campaigns that drive user acquisition and retention
- Identify new growth opportunities and pilot initiatives; scale successful ones across the business
- Drive analytics to understand user behavior, funnels, and category performance
- Generate insights to optimize conversion, reduce leakages, and improve LTV
- Build frameworks to monitor, measure, and predict business performance with agility
- Champion customer-centric initiatives to enhance user experience
- Lead and mentor a high-performing team across growth, category, and analytics
- Collaborate with product, supply, and marketing teams for seamless execution
- Build a culture of ownership, speed, and excellence
Qualifications
- 10–14 years of experience in consumer internet, or e-commerce industries, with proven success in category management and growth leadership
- MBA from a Tier-1 business school preferred
- Strong track record of scaling businesses and delivering ambitious targets
- Highly analytical, data-driven, and comfortable with solving complex business problems
- Experience in managing large cross-functional teams with high accountability
- Excellent communication and stakeholder management skills
- Prior experience in consulting industry will be a strong plus
Skills
Required:Growth Strategy and ExecutionData-Driven AnalyticsLeadership & Team Management
Benefits
- Opportunity to be part of India's largest digital lending story
- Work with a vast ecosystem of over 500 million registered users and 21 million merchants
- Potential to democratize credit for consumers and merchants
- Engagement in a collaborative, outcome-driven environment
Last updated Jan 16, 2026. Interested? Apply on the company site.
About Paytm
Secure & Fast UPI Payments, Recharge Mobile & Pay Bills
Paytm - India’s largest digital payment app makes it secure and seamless to pay using UPI, make bill payments, recharge mobiles, DTH, data card & Metro Card etc anywhere in India.
UPI PaymentsMobile RechargeBill PaymentsDTH rechargeTicket BookingPayments & ServicesLoans & Credit CardsInsurance
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