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Manager, Data science & Marketing Effectiveness (MMM)

Ekimetrics· London – Data Science & AI / Permanent position / Hybrid
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Hybrid (London)£80k + bonusPermanent positionPosted 10mo ago

About the role

Ekimetrics is a global leader in Marketing Effectiveness and AI-powered solutions. The Manager, Data Science & Marketing Effectiveness leads MMM programmes for international clients, manages multiple teams and accounts, and drives end-to-end delivery, insights, and client growth.

Responsibilities

  • Oversee end-to-end MMM and marketing effectiveness programmes, from scoping and data strategy through to modelling, insights, and activation.
  • Ensure robust project governance, including data quality, model validity, and actionable recommendations that drive client impact and business growth.
  • Translate complex analytical outputs into strategic narratives and clear actionable recommendations for senior stakeholders and C-suite clients.
  • Define, steer, and monitor project roadmaps using Ekimetrics’ methodologies and standards, ensuring delivery aligns with client objectives, profitability targets, and timelines.
  • Provide strategic oversight to clients, helping optimise marketing spend, enhance campaign performance, and improve customer segmentation and ROI.
  • Support partners and senior managers in client engagement, delivering strategic insights, shaping proposals, and contributing to RFPs/pitches
  • Continuously identify and implement innovative approaches to solve client business challenges.
  • Line manage multiple team members, overseeing performance, conducting regular 1:1s, performance reviews, and talent assessments, while ensuring high-quality delivery, profitability, and client satisfaction.
  • Lead talent development initiatives, including annual talent reviews and career development planning,
  • Mentor project teams, guiding analytical workstreams, ensuring quality, and promoting knowledge sharing to develop team capabilities.
  • Contribute to project staffing strategy, balancing business priorities, expertise requirements, and team development opportunities
  • Recruit, align, and develop resources to build high-performing teams, retaining top talent.
  • Encourage collaboration, communication, and knowledge sharing within squads, inspiring team engagement and continuous improvement.
  • Serve as the operational and strategic point of contact for key accounts, maintaining strong long-term client relationships.
  • Identify cross-sell and upsell opportunities and support global account growth strategies.
  • Contribute to the scoping and design of new projects, ensuring business cases align with Ekimetrics capabilities.
  • Provide strategic guidance to clients using data-driven insights, helping them understand target audiences, optimise marketing spend, and measure campaign impact.
  • Enhance MMM methodologies, automation, tooling, and internal assets to scale delivery excellence.
  • Contribute to thought leadership, knowledge management, and innovation initiatives.
  • Act as an ambassador of Eki culture, role-modelling Ekimetrics’ core values: Curiosity, Creativity, Excellence, Transmission, Pleasure.

Qualifications

  • Experience in econometrics, MMM, or marketing effectiveness.
  • Bachelor’s or master’s degree in Statistics, Econometrics, Data Science, Economics, Applied Mathematics, Marketing Analytics, or related field.
  • Proficient in Python, R, SQL, Excel, and visualization tools; experience with Databricks, Azure, or other cloud/data platforms is a plus.
  • Strong understanding of econometrics, regression, Bayesian statistics, and advanced modelling techniques.
  • Skilled in handling large datasets, optimising pipelines, and delivering high-quality outputs
  • Track record of translating complex model results into actionable business recommendations.

Skills

Required:Econometrics/Marketing effectivenessProgramming (Python, R, SQL)Data storytelling / presenting to senior stakeholders
Nice to have:Cloud/data platforms (Databricks, Azure)

Benefits

  • Salary From £80,000 + Bonus 20% + Corporate bonus
  • The Eki.Academy training catalogue: learning paths, solution- and role-specific programs, and Climate School environmental awareness courses
  • Regular events and seminars to connect with colleagues
  • Modern office space in a central London location
  • Flexible hybrid working policy (2 days a week in office + 20 days remotely)
  • 25 days annual leave + bank holidays, plus 3 additional days for tenure
  • Private healthcare, life insurance, and wellbeing support
  • Group pension scheme
  • Opportunities for international mobility and career development
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Ekimetrics

AI Business Solutions – Ekimetrics

Ekimetrics provides AI business solutions, enhancing business operations and driving efficiency through data and AI solutions.

AIBusiness SolutionsData AnalyticsMarketing & Commercial EffectivenessCustomer AnalyticsOperational ExcellenceAI for Sustainability
Company profileWebsite

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