← All roles

Growth Marketing Sr. Associate, New Channels

Acorns· Growth
Apply on company site
Remote$75k - $111.5kFull-timePosted 6mo ago

About the role

Growth Marketing Sr. Associate to expand paid acquisition channel mix, owning testing and execution of new channels and collaborating with Analytics, Creative, and channel partners to scale experiments for Acorns and Acorns Early.

Responsibilities

  • Help develop and execute a structured testing roadmap for new and emerging paid media channels, including programmatic display, Reddit, Snapchat, and other alternative platforms.
  • Own day-to-day campaign management across existing channels like Meta, TikTok, Snap, Reddit, and YouTube
  • Run tests on new channels, including setup, trafficking, pacing, and ongoing optimization.
  • Use performance data and judgment to make in-channel optimizations, escalating broader strategic decisions to the Senior Paid Acquisition Manager as needed.
  • Partner with the Creative team to brief, test, and iterate on ad assets tailored to each platform and audience.
  • Identify incrementality and lift study opportunities, collaborate with the Analytics team to design the test structure, and own the launch and ongoing performance monitoring of each experiment.
  • Track and report on key performance indicators for new and existing channel initiatives, translating data into clear summaries for internal stakeholders.
  • Maintain organized records of test results, learnings, and optimization actions to build a shared knowledge base for the team.
  • Support acquisition growth across our brand portfolio—Acorns and Acorns Early.
  • Work collaboratively with Analytics, Creative, and other marketing teammates to execute experiments efficiently and surface actionable insights.
  • Actively monitor the AdTech landscape—including gaming platforms (e.g., Roblox, Discord), community platforms, and emerging programmatic DSPs—and bring forward channel opportunities for the team to evaluate.

Qualifications

  • 3+ years of experience in performance marketing, paid media, or growth marketing with a BS/BA; or equivalent work experience.
  • Hands-on experience with at least one paid media platform (e.g., Meta, Snapchat, Reddit, The Trade Desk, or similar).
  • Familiarity with mobile measurement platforms (e.g., Adjust, AppsFlyer) and an understanding of how attribution frameworks inform paid media decisions. Exposure to Marketing Mix Modeling (MMM) is a plus.
  • A data-driven mindset—you’re comfortable working with performance data and translating numbers into clear, actionable takeaways.
  • Strong organizational skills and attention to detail; you follow processes carefully, flag questions early, and aren’t afraid to modify your approach when the situation calls for it.
  • Clear written and verbal communication skills—you can summarize experiment results and share channel recommendations in a way that’s easy for stakeholders to act on.
  • Genuine curiosity about where digital advertising is heading and a hunger to explore channels competitors aren’t using yet.
  • A belief that your work is connected to something bigger—helping everyday people build financial security is core to what we do at Acorns, and we want teammates who are energized by that mission.

Skills

Required:Performance marketingPaid media platformsMobile measurement & attributionData analysisCommunication

Benefits

  • Competitive salary and stock options
  • A comprehensive benefits package for you and your family
  • Flexible work location, hours, and paid time off
  • 401(k) matching
  • Monthly Acorns account contribution & GoHenry account for your family
  • Mindfulness and Financial Wellness resources, Headspace and Addition Wealth
  • Acorns Career Development Program (Ongoing training sessions, development plans, development check-ins, Cornerstone’s online training platform)
  • Roots Leadership Program for Emerging Leaders
  • Community week onsite gatherings and various virtual events
  • Talented and motivated team members who care deeply about one another, our mission, and our customers.
  • The rare opportunity to create a new world. We inspire one another every day to do meaningful work that solves big societal challenges.
Last updated Oct 22, 2026. Interested? Apply on the company site.

About Acorns

Save, invest and learn from one easy app

Acorns helps you save & invest. Invest spare change, bank smarter, earn bonus investments, and more! Get started.

investretirementbankinginvesting for kidssaving
Company profileWebsite

More open roles at Acorns