Product Marketing Manager
Hybrid (US (SF, NYC options))Full-timePosted 5mo ago
About the role
We’re hiring our first Product Marketing Manager to name, shape, and own how this category gets understood across multiple industries, working closely with the Head of Marketing. You’ll own messaging, ICP/personas, sales enablement, and go-to-market for new product launches, with a focus on financial services first and expansion into healthcare, beauty, and beyond.
Responsibilities
- Own messaging and positioning across our core industries—financial services first, then healthcare, beauty, and beyond
- Build the ICP and persona work for our split buyer/user dynamic (legal/compliance buy; marketing uses)
- Create the sales enablement foundation from scratch—decks, narratives, one-pagers, objection handling, competitive positioning
- Run a customer insight engine—regular conversations with customers and prospects that feed messaging, content, and product
- Lead go-to-market for new product and feature launches as they come
- Partner with content, social, events, and web to keep the story consistent everywhere it shows up
Qualifications
- Five-plus years in B2B product marketing, with at least one early-stage company-building-from-scratch experience
- Experience selling to technical or regulated buyers (legal, compliance, security, finance, infosec)
Skills
Required:Messaging and positioningICP and persona developmentSales enablementGo-to-market planningCustomer insights
Benefits
- Competitive salary and equity package
- Quarterly get-togethers
- Fully paid medical, dental, and vision insurance
- Free access to OneMedical
- Company-paid life insurance
- Company-sponsored 401k
- Unlimited PTO (with mandatory 15 days off)
- Financial support for work-adjacent learning opportunities
- Leaders who support your success
Last updated Jul 22, 2026. Interested? Apply on the company site.
About Blee
Smart, fast, and collaborative compliance reviews
Blee easily integrates across the content creation workflow, combining instant feedback and faster approvals with scalable review and recordkeeping. Helping companies maximize revenue by moving faster to market while minimizing risk
artificial-intelligencefintechlegaltech
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