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Sr. GTM Specialist, Sales Workflows GTM

Amazon· Sales
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USA, NY, New York, USA, VA, Arlington, USA, CA, Culver City, USA, WA, SEATTLE$162.7k - $220.2kFull-timePosted 5mo ago

About the role

The Workflows Go-To-Market (WGTM) team partners with Ads Sales leadership and Tech/Science organizations to drive seller efficiency through intuitive workflow design and AI-powered sales tools. The role drives end-to-end workflow optimization, messaging, scalable enablement, and feedback-driven product requirements to increase productivity and revenue across global Ads Sales teams.

Responsibilities

  • Map and optimize end-to-end seller workflows: Analyze seller workflows to identify efficiency opportunities, recommend AI capabilities, and inform Tech and Science teams' requirements.
  • Build cohesive messaging: Create unified positioning for tools and AI capabilities within complete seller workflows, translating technical capabilities into clear productivity and revenue benefits for global Ads sales teams.
  • Design and execute scaled enablement programs: Lead quarterly launch events for 3,000+ sellers, develop self-service training content, and implement automated strategies using telemetry data to drive adoption among low-usage cohorts.
  • Collect and synthesize multi-channel feedback: Aggregate seller inputs through hackathons, Walk the Store events, Sales leader feedback, and data-driven adoption feedback, translating insights into prioritized Tech/Product requirements.
  • Partner with Sales leadership and cross-functional teams to lead change management: Collaborate with Sales leaders globally to align adoption goals and manage relationships. Drive adoption of new AI-powered workflows to transform selling processes.

Qualifications

  • Bachelor's degree
  • 10+ years of Go-To-Market, Business Development, Sales, or Consulting experience
  • Experience with written and verbal communication and presentation
  • Experience working with and influencing senior level stakeholders
  • Strong analytical skills with demonstrated ability to interpret data and form actionable enablement strategies or feedback themes for Tech and Science teams

Skills

Required:GTM strategySales workflow optimizationStakeholder managementData analysis
Nice to have:Change management

Benefits

  • Health insurance (medical, dental, vision)
  • RSUs and sign-on payments
  • 401(k) matching
  • Paid time off and parental leave
  • Flexible Spending Accounts
  • Employee assistance programs and mental health support
  • Adoption and surrogacy reimbursement coverage (benefits vary by region)
Last updated Oct 25, 2026. Interested? Apply on the company site.

About Amazon

Amazon.com, Inc. or its affiliates

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