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Sr. Product Marketing Manager, Amazon Payments Marketing MX

Amazon· Marketing
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Hybrid (Mexico City)Full-timePosted 4mo ago

About the role

Product Marketing Manager for the Amazon Payments Mexico marketing team. Owns marketing execution for one or more payment products within Amazon Mexico, translating strategy into customer-facing outcomes through week-by-week execution across onsite merchandising, promotions, reporting, and competitive intelligence.

Responsibilities

  • Own all customer-facing placements on Amazon.com.mx including Maple campaigns (High Upsell Cards, Mobile View Cards, Priceblock banners, Wallet placements), DPIC content, Sparkle keyword campaigns, homepage hero banners, and landing pages
  • Manage creative briefing, review, scheduling coordination, and multi-channel QA across mobile, app, and desktop
  • Execute large-scale campaign rotations during High-Velocity Events (40+ onsite campaigns and 5–8 landing pages per event)
  • Configure targeting by card issuer and customer segment
  • Promotions & Discounts
  • Design promotional strategies for assigned payment products and navigate approval workflows with Finance and Legal
  • Configure promotions in relevant systems (PAWS, IBD coupon architecture, cashback configurations)
  • Coordinate with up to 14 issuing bank partners on offer structures, communication timing, and shared funding
  • Maintain a rolling pipeline of promotions planned quarters ahead and deliver post-promotion ROI reporting
  • Monitoring & Reporting
  • Produce weekly flash reports, WBR/MBR data pulls, and monthly deep-dive analyses
  • Maintain dashboards, detect anomalies, and deliver post-campaign performance reports and QBR inputs
  • Provide the feedback loop that determines campaign effectiveness, segment conversion, and budget efficiency
  • Competitive Intelligence
  • Conduct monthly structured competitive scans covering MercadoLibre, Liverpool, Coppel, major issuing banks, and emerging fintechs
  • Track feature launches, promotional mechanics, pricing changes, onsite merchandising tactics, and media spend shifts
  • Deliver intel summaries to the broader team and product partners
  • Cross-Functional Collaboration & Documentation
  • Write campaign briefs, BRDs, 1-pagers, and post-mortem narratives
  • Participate in weekly syncs with product managers, agency partners, legal/compliance reviews, and team ceremonies
  • Operate within Amazon's written communication culture and weekly business review cadence

Qualifications

  • 8+ years of professional non-internship marketing experience
  • Bachelor's degree or equivalent
  • Speak, write, and read fluently in English
  • 3+ years of stakeholder management experience
  • +8 YOE using data and metrics to drive improvements

Skills

Required:Marketing strategy executionOnsite merchandisingPromotions managementCross-functional collaboration
Nice to have:Data analysis
Last updated Oct 25, 2026. Interested? Apply on the company site.

About Amazon

Amazon.com, Inc. or its affiliates

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