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Growth Marketer

GroMo· Marketing
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Hybrid (Gurugram)INR 800k - INR 1400kFull-timePosted 4mo ago

About the role

Growth marketing lead responsible for user acquisition and cross-channel growth at GroMo, an AI-enabled fintech platform in India. Own paid, organic, affiliate/partner, and referral efforts; implement fast experimentation, leverage AI tools, and collaborate with leadership.

Responsibilities

  • Own paid acquisition end-to-end across Google, Meta, influencers, and emerging paid channels- strategy, setup, creative testing, bidding, and budget.
  • Drive down CAC and push up ROAS through relentless experimentation- audiences, creatives, landing pages, and funnels.
  • Own the numbers: spend, installs, signups, activation, and cost per outcome- reported clearly and acted on quickly.
  • Build and scale affiliate and partner marketing channels- networks, publishers, and performance partners.
  • Negotiate, structure, and optimize payouts to keep partner-driven acquisition profitable as it scales.
  • Think across the full growth stack — paid distribution, organic/SEO/ASO, and referral and move budget and effort to whatever is working.
  • Design and run referral and viral loops that turn our 4L+ advisor base into a growth engine.
  • Partner with product, content, and engineering to close the gap between a click and an activated user.
  • Run a fast, disciplined experiment cadence- hypothesis, test, read, scale or kill.
  • Use AI tools across the workflow- creative generation, copy, audience research, analysis, and automation, to do more with less.
  • Bring new growth ideas to the leadership team and own them from idea to impact.

Qualifications

  • 3–8 years of experience in performance/growth marketing, with hands-on ownership of paid budgets on Google and Meta.
  • Proven results- CAC down, ROAS up, scale achieved.
  • Exposure to affiliate marketing and at least one of organic or referral growth; comfort thinking across channels.
  • Experience in a fast-growing startup, you are a hustler who thrives in ambiguity and takes independent decisions.
  • Strong analytical instinct- fluent with data, dashboards, and attribution; you let the numbers decide.
  • An independent contributor’s mindset- you own outcomes end-to-end and don’t wait to be told what to do.
  • Genuine curiosity for AI tools and a bias to use them to work faster and smarter.
  • Hungry to grow- personally and for the platform.

Skills

Required:Paid advertisingAffiliate marketingAnalytics and attribution
Nice to have:Organic growth / SEO / ASO

Benefits

  • Direct partnership with the founder and leadership team- your work shapes how the company grows.
  • Full ownership of growth at an inflection-point fintech, with real budget and real impact
  • An AI-first environment with access to any and every AI tool in the market — and the mandate to use it.
  • A team that values speed, hustle, honesty, and outcomes over process and hierarchy.
  • The room to grow fast — in scope, ownership, and career.
  • Best in class compensation and Employee Stock Options for long term growth.
Last updated Aug 26, 2026. Interested? Apply on the company site.
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About GroMo

App for independent agents to sell financial products in India

GroMo (YC W21) is building India's largest financial products distribution company. GroMo has built a network of 1.2 million agents on its platform. GroMo has built a tech-enabled social commerce platform that helps agents not only improve access to better financial products for consumers, but also bridge the financial literacy gap by helping them choose the right offerings. Currently, GroMo is distributing a broad spectrum of 100+ financial products across Insurance, Investments, Credit Cards, Loans, Saving & Demat accounts, etc. from brands such as IDFC Bank, Jupiter Money, Axis Bank, Freecharge, etc.

fintechinsurance
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