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Digital Advertising Strategist -AU..

Pattern· Pattern Corporate – Brand Management
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Hybrid (Pune)Full-time (Salary)Posted 3mo ago

About the role

Digital Advertising Strategist to join Pattern's Australian team to drive performance of brands on Amazon and other Marketplaces.

Responsibilities

  • Plan, execute and monitor paid advertising campaigns on Google for the allocated strategic accounts
  • Analyse and optimise existing paid search campaigns including campaign structure, keyword research, negative keywords, bid adjustments, creating new campaigns, writing compelling ad copy, audience targeting, and any other optimisation required to drive revenue and sales
  • Test, scale and optimise campaigns in Google Ads (and other channels)
  • Plan and manage weekly and monthly advertising budgets across client accounts
  • Update and improve the tracking of every brand advertising spend and return on ad spend
  • Communicating with clients via email, calls and face-to-face meetings to provide insights
  • Define compelling advertising strategies that meet client commercial goals
  • Daily reporting and monitoring of campaigns to ensure commercial objectives are met
  • Work closely with Brand Management, Merchandising and SEO/Content to drive an aligned commercial agenda for the allocated accounts
  • Train, develop and coach junior teams
  • Adopt internal tools and feedback to the tech team on feature requirements

Qualifications

  • Total experience of 2-5 years with a Minimum of 1-2 years experience in a hands-on digital advertising role, preferably within an agency focused on Amazon
  • Line management experience
  • Excellent verbal and written communication skills
  • Excellent analytical skills, including budget management and attention to detail
  • Ability to think strategically with a strong bias towards commercial outcomes
  • Experience working with retail/ecommerce clients (desirable)

Skills

Required:Paid advertisingGoogle AdsAnalytics

Benefits

  • We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans.
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Pattern

The #1 Global Ecommerce Accelerator

Pattern is the world’s leading ecommerce accelerator. Our ecommerce solutions accelerate brands on marketplaces, D2C, and other digital channels.

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