VP of Marketing- San Francisco HQ
Orb· Marketing
Hybrid (HQ-San Francisco)$275k - $365kFull-timePosted 3mo ago
About the role
Marketing leadership role focusing on full-funnel growth, demand generation, ABM, and partner/co-sell initiatives in collaboration with Adyen’s global sales organization.
Responsibilities
- Own growth and integrated marketing strategy across owned and digital channels including web and digital marketing, paid advertising, demand generation, and creative strategy and brand output.
- Lead demand generation as the primary growth lever, building programs that scale pipeline and revenue.
- Shift Orb from a largely inbound business toward a more balanced outbound and ABM motion.
- Build a co-sell and partner marketing motion in partnership with Adyen's global sales org.
- Run integrated, full-funnel campaigns from global brand work through to scaled demand gen programs and events.
- Partner closely with sales, product, and leadership to connect marketing directly to revenue.
Qualifications
- A full-funnel marketer who thinks about growth holistically, from global brand campaigns all the way through to scaled demand generation programs.
- Deep demand generation expertise with product marketing exposure as a valuable secondary skill.
- Hands-on experience with ABM and outbound motions, and a point of view on how to build them.
- Breadth across integrated marketing, events, paid marketing, web and digital, and creative and brand.
- A strong hands-on operator who's energized by building and executing in scrappy, early-stage mode not just directing from the top.
- A collaborative partner to sales and product who ties marketing tightly to pipeline and revenue.
- Some domestic and international travel required.
Skills
Required:Growth marketingDemand generationABM (Account-Based Marketing)
Nice to have:Product marketing
Benefits
- Excellent medical, dental, and vision insurance
- One Medical membership
- Unlimited PTO plus an additional week off between Christmas and New Year’s
- 401k plan
- 16-week paid parental leave with equity vesting
- Commuter stipend
- Catered lunches in the office
- Annual learning & development stipend
- Meaningful equity in the form of stock options
Last updated Sep 23, 2026. Interested? Apply on the company site.
About Orb
We built billing so you don't have to
Orb is the platform for revenue design in the AI era—powering flexible pricing, usage-based billing, and monetization strategy at scale.
AIrevenuepricingusage-based billingmonetization
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