Head of Social
Union Square, NYC$150k - $180kFull-timePosted 2mo ago
About the role
Head of Social at Novig overseeing all social content strategy, editorial, and community across major platforms; responsible for voice, tone, real-time content production, and building a scalable content engine with a creator-first mindset.
Responsibilities
- Own Novig's social content strategy across Instagram, TikTok, X, YouTube, Meta, Reddit, and Discord, setting the editorial direction and the content pillars the team builds against
- Be the nucleus of the brand on the front lines. You hold the voice, the taste, and the standard, and you make sure everything that goes out feels like Novig and nothing else
- Manage and develop the team of internal social sports journalists, producers, and contributors. Set priorities, give real feedback, raise the bar on what ships
- Run a consistent editorial cadence, planning sessions, series mapping, format ideation, so the team always knows what is next and why
- Read performance across platforms and formats and turn it into clear calls on what to scale and what to cut
- Jump into execution when the moment demands it. Live events, breaking news, a trend that needs a same day turn
- Build with Design and Creative to extend the Novig design system across every brand channel
- Work with Partnerships to bring creators, affiliates, pro teams, and collaborators into the content itself, not just the caption
- Own and evolve the social tech stack, data feeds, alerts, automations, workflows, so the team stays fast and the work lands in front of the right people
- Turn wins into repeatable playbooks so growth comes from systems
- Help architect original programming, series and franchises with a real point of view, that make Novig a name in sports and internet culture instead of a brand posting inside it
Qualifications
- Experience: 5+ years
- Visa: US citizen/visa only
- Base salary $150k – $180k with meaningful equity (implied)
Skills
Required:Social content strategyEditorial cadence and series planningPerformance analysis and optimization
Benefits
- 100% health premiums covered
- 99% dental & vision covered
- 401(k) with 4% company match
- HSA + $1,080 annual company contribution
- $50/monthly company contribution to employee transit
- $27/day lunch stipend when working from NYC office
- $35/day dinner stipend when working from NYC office after 6:30pm
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Novig
America's #1 Sports Prediction Market
Novig is a sports prediction market that eliminates the need for traditional sportsbooks by creating a two-sided marketplace. We do this by enabling users to trade directly against friends or the market, rather than against the house, making the betting experience more efficient, fair, and, most importantly, profitable.
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