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Creative Manager

Meesho· Growth – Creative
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BangaloreFull Time EmployeePosted 2mo ago

About the role

Creative leadership role leading an AI-forward, impact-first creative team for Meesho’s brand, performance, and integrated communications across formats, with a focus on storytelling, AI-powered workflows, and regional-cultural fluency in India’s tier 2–4 markets.

Responsibilities

  • Lead campaigns across brand, performance, and integrated comms - from insight to impact.
  • Shape the creative brief in collaboration with stakeholders, using user insights, behaviour and creative storytelling as a tool for solving real business challenges.
  • Mentor design, copy and video team to bring big ideas to life across platforms.
  • Build and scale AI integrated creative workflows across formats.
  • Use GenAI tools to execute faster, test, optimize, and personalize content at scale.
  • Codify creative systems to automate quality at scale.
  • Create emotionally intelligent and functionally effective storytelling that reflects Meesho’s user aspirations and brand values.
  • Guide teams to crack platform first formats for all touchpoints - Push Notifications, Performance platforms, TV campaigns, digital branding etc.
  • Drive performance through storytelling, test, learn, and optimize content in close sync with growth and product teams.
  • Translate insights into conversion with content focused on both click-worthiness and brand building.
  • Understand regional and behavioural nuances across tier 2–4 India through user research.

Qualifications

  • 8+ years in creative leadership (copy and art), ideally across digital, video, and performance formats.
  • Experience co-owning briefs with strategy or marketing teams, not just crafting the message, but the problem itself.
  • Comfort and curiosity in AI-powered creative tools, workflows, and experimentation.
  • Strong team leadership - can run pods, mentor creatives, and build a high-collaboration environment.
  • Hunger to innovate, simplify, and scale creative thinking in a high-speed, high-growth setup.

Skills

Required:Creative leadershipAI-powered creative toolsBrand storytelling

Benefits

  • A high-autonomy, high-ownership culture where creative thinking drives business.
  • Access to cutting edge GenAI platforms and the freedom to experiment with new workflows.
  • A team of passionate creatives solving meaningful challenges together.
Last updated Oct 21, 2026. Interested? Apply on the company site.
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