Sr. Growth Marketing Manager
Tabs· Marketing
New York City, NY$140k - $190kFull-timePosted 2mo ago
About the role
Senior growth marketing role focused on campaign operations, paid media management, website optimization, and reporting. Hands-on operator owning paid social end-to-end, partial paid search, HubSpot workflow development, AEO/SEO initiatives, and data-driven reporting to tie spend to pipeline and revenue.
Responsibilities
- Own paid social advertising end-to-end (LinkedIn, Meta, and other channels): strategy, execution, creative coordination, budget management, and optimization
- Support management of paid search program, collaborating with agency partners and driving optimization and scale
- Act as day-to-day right hand to Director of Growth Marketing on overall paid media budget management
- Monitor spend and performance across channels to ensure budget is allocated toward effective activities
- Build and maintain campaign infrastructure in HubSpot: forms, programs, automations, and integrations across ad platforms
- Partner with GTM engineer and lifecycle marketer to build HubSpot workflows for lead follow-up and routing
- Collaborate with creative team to gather and coordinate assets for campaigns (paid social creative, display images, landing pages)
- Run conversion rate optimization (CRO) testing across the website
- Own execution of SEO/AEO initiatives, working within AirOps
- Identify and prioritize opportunities to improve on-site conversion and organic/LLM visibility
- Support in maintaining dashboards that connect marketing spend to down-funnel performance (pipeline, opportunities, revenue)
Qualifications
- 4-7 years in growth or demand generation marketing, ideally at a B2B SaaS company
- Proven experience owning a paid social program end-to-end: strategy, execution, optimization, and reporting
- Deep hands-on experience with HubSpot (forms, workflows, programs, reporting)
- Comfort with CRO testing tools and methodology
- Bonus: working knowledge of paid search (Google Ads) with comfort partnering with an agency
- Exposure to SEO fundamentals; familiarity with AEO or LLM-search optimization is a plus
Skills
Required:Paid social advertisingHubSpotCRO testingCross-functional collaboration
Nice to have:Paid searchSEO / AEO / LLM optimization
Benefits
- Competitive compensation and equity
- Unlimited PTO
- Up to 100% employer covered monthly healthcare premium (medical, dental, vision)
- Lunch provided via Sharebite, plus dinner for later in-office days
- Parental leave up to 12 weeks
- Tax-free commuter and parking benefits
- Voluntary insurances (Life, Hospital, Critical Illness, Accident)
- Employee Assistance Program (Rightway)
- Free One Medical Membership
- 401k
Last updated Sep 23, 2026. Interested? Apply on the company site.
About Tabs
Revenue Automation for B2B: Streamline with Tabs | Tabs
Automate your B2B revenue process with Tabs - the AI-powered platform for contract-to-cash automation. Streamline invoicing, payments, reporting, and more. Get a demo now!
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