← All roles

Sr. Product Marketing Manager, Ads Marketing

Amazon· Marketing
Apply on company site
Hybrid (Sunnyvale, CA), Hybrid (New York, NY), Hybrid (Seattle, WA)$157.1k - $212.6kFull-timePosted 1mo ago

About the role

Strategic Product Marketing Manager for Amazon Ads, responsible for translating complex ad tech into compelling narratives, shaping product strategy via voice-of-customer research and competitive intelligence, and owning end-to-end marketing lifecycle to drive adoption and measurable impact.

Responsibilities

  • Collaborate with Product Managers to align on customer research priorities that will inform the product roadmap.
  • Conduct in-depth research and competitive analysis to identify the most promising opportunities for Amazon Ads products.
  • Communicate the product vision and direction to internal and external stakeholders to drive buy-in and adoption, establishing a regular cadence of stakeholder engagement.
  • Partner with Product Managers to recommend customer feedback prioritization, support effective Alpha/Beta testing, and refine the strategic roadmap.
  • Align GTM strategy to the product roadmap, translate complex product information into simple and clear language, and continue to gather customer feedback post-launch to inform future iterations.
  • Develop single-source-of-truth documentation to enable sales and marketing with positioning, messaging, product availability, best practices, implementation guides, and FAQs.

Qualifications

  • 6+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience communicating results to senior leadership
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience leading go-to-market for consumer software or hardware product launches

Skills

Required:Customer researchCompetitive analysisMessaging and positioningGo-to-market strategyCross-functional leadership

Benefits

  • Health insurance (medical, dental, vision, prescription) and related coverage
  • Basic Life & AD&D insurance and option for Supplemental life plans
  • Employee Assistance Program (EAP) and Mental Health Support
  • Flexible Spending Accounts and adoption and surrogacy reimbursement coverage
  • 401(k) matching
  • Paid time off and parental leave
  • Sign-on payments and RSUs as part of compensation package
Last updated Oct 25, 2026. Interested? Apply on the company site.

About Amazon

Amazon.com, Inc. or its affiliates

liquid-ai-recruiting-target
Company profileWebsite

More open roles at Amazon