Founding Growth Marketer
About the role
Founding Growth Marketer role at Wordware (Sauna by Wordware) based in San Francisco, CA. Full-time in-person opportunity focusing on creating and owning demand generation across paid, content, creator/affiliate programs, and lifecycle, with a hands-on, build-from-scratch approach.
Responsibilities
- Own the top of the funnel end to end: paid on Meta and Google first, then lifecycle, then everything that compounds around them.
- Run a creator program with a sizable monthly budget, developing relationships with creators and agencies.
- Build an affiliate program and treat it as a real channel with revenue share and sign-up mechanisms.
- Build a content engine with the product as the subject and show real work publicly.
- Ship programmatic SEO and authoritative external citations with an engineering partner.
- Write landing pages, ads, emails, posts, and video scripts.
- Run launches end to end: positioning, copy, social, email, video brief, press, community.
- Report one number every week: reach and cost metrics for new awareness.
Qualifications
- You have run actual ads with your own hands: channel choice, creative, budgeting, analytics, and optimization.
- You understand conversion events, match rate, and the impact of tracking quality on campaigns.
- You have moved a product, newsletter, channel, community, or venture from unknown to known with measurable results.
- You are a systems thinker who can map and optimize the end-to-end workflow for your job.
- You have built something that automates part of your job and includes a feedback loop.
- You write unusually well and can adapt tone reliably.
- You know current performance on X, YouTube, LinkedIn, and TikTok.
- You are technically capable to ship a landing page and perform basic SEO without requiring approvals for every change.
Skills
About Wordware
AI agents you can rely on
AI Agents have arrived. They are powerful enough to read, plan, and act across your everyday life and work. The question is no longer whether they can run canned demos to check the weather, it’s whether real teams can rely on them for critical work. We optimize for adoption over spectacle: useful, accountable systems that help top professional complete real tasks. Wordware is backed by Spark Capital, Felicis, and Y Combinator, with a $30M seed round. Our beautiful, historic San Francisco office sits in the shadow of the Golden Gate Bridge, it’s full of plants and radiates innovation and calm. We genuinely love working together. At lunch we talk about alignment and AI consciousness, we have surfboards in the office ready to use, we take walking meetings on the beach and hang out after work at the bar or climbing wall. We work really hard because we care deeply about what we do. Sauna is Wordware’s AI workspace for professionals. Think ‘Cursor for Knowledge Work’ and you’re halfway there. With explicit permission, it connects to tools like Gmail, Calendar, Slack, and thousands more, to gather the right context to move your work forward. It learns who you are, drafts and refines your documents, presentations, and datasets, researches across the web and your org’s internal knowledge, summarizes long threads to cut through the noise, proposes next steps, even acts on your behalf when enabled. You can work with Sauna live, side-by-side, or schedule jobs to run automatically in the background, with clear permissions and easy off-switches. Sauna brings the power of AI Agents to all professionals.
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