VP, Communications
Maven Clinic· Brand & Communications
full-timePosted 1mo ago
About the role
Vice President of Communications to lead Maven Clinic’s consumer and corporate PR, social media, executive communications, employer brand, internal comms, and external influence, building a recognizable and trusted brand in women’s and family health.
Responsibilities
- Maven's global communications strategy across consumer and corporate communications, earned media, social media, executive communications, employer brand, internal communications, and external influence.
- A consumer and corporate earned-media strategy that makes Maven part of the cultural conversation around women's health, fertility, pregnancy, parenting, menopause, weight and metabolic health, and the changing expectations consumers have of healthcare—building relationships across consumer, lifestyle, health, business, technology, and culture.
- Communications-led moments and campaigns around Maven's products, research, partnerships, data, members, and point of view that break through, create conversation, and build brand awareness.
- Clinical storytelling that turns Maven's research, outcomes, proprietary data, provider expertise, and member experiences into compelling stories that build trust and differentiate Maven with consumers, employers, health plans, and the broader healthcare community.
- A customer, member, provider, and partner advocacy engine that identifies Maven's strongest advocates and turns their experiences into earned media, social content, events, peer conversations, case studies, and stories that build both brand and business.
- Maven's external influence strategy, including events and convenings, conferences, speaking opportunities, awards, and relationships with the creators, researchers, policymakers, industry leaders, and institutions shaping women's health.
- Maven's organic social strategy, building a distinctive voice and point of view rather than simply distributing company news—and understanding how social, creators, executives, members, and earned media can work together to make ideas travel.
- Executive communications and thought leadership for the CEO and executive team, including speeches, media, social, opinion pieces, and major events.
- Maven's corporate narrative, reputation, and employer brand, ensuring we tell a clear, differentiated story about what we're building, why it matters, and what it means to build a career here.
- Internal communications, including company-wide meetings, major announcements, and leadership communications that help employees understand where we're going, why, and what matters most.
- A high-performing communications organization that moves quickly, has exceptional standards, listens closely to the conversations happening around Maven and women's health, and measures success by impact—not activity.
Qualifications
- You've spent 10+ years building brands and shaping narratives through communications, with leadership experience at a high-growth consumer, technology, or healthcare company—or another environment, such as a major political campaign, where you learned how to shape public conversation.
- You understand what makes a story travel, what journalists and consumers care about, and how brands earn attention rather than simply buy it.
- You have strong media relationships and a track record of generating sustained, high-impact earned coverage through ideas, trends, data, people, and cultural moments—not just announcements.
- You have strong consumer instincts, regardless of where you've built your career. You understand the difference between communicating with an industry and creating something ordinary people notice, care about, share, and remember.
- You understand modern communications beyond traditional media, with strong instincts around social, creators, influencers, podcasts, events, communities, and emerging channels.
- You're an exceptional storyteller and writer who can turn a complicated healthcare product, clinical study, business strategy, or cultural shift into a simple narrative people remember.
- You've built executives into distinctive public voices. You're comfortable challenging and advising a CEO, know when to enter a conversation and when not to, and can capture someone else's voice rather than imposing your own.
- You know how to create moments, not just respond to them—and understand how members, customers, providers, communities, events, and advocates can carry a brand further than corporate communications alone.
- You understand how to protect a brand as well as build one, with experience navigating sensitive issues and crises with excellent judgment.
- You're both strategic and deeply hands-on. You can develop the strategy and then rewrite a headline, pitch a reporter, edit a CEO post, or shape an all-hands narrative yourself.
- You know how to measure communications beyond impressions and press hits, connecting the work to brand awareness, consumer consideration, reputation, advocacy, talent, and business outcomes.
- High standards, exceptional taste, intellectual curiosity, low ego, and a bias toward action.
Benefits
- Maven for Mavens: access to the full platform and specialists, including care for mental health, reproductive health, family planning and pediatrics.
- Whole-self care through wellness partnerships
- Hybrid work, in office meals, and work together days
- 16 weeks 100% paid parental leave and new parent stipend (for Mavens who've been with us for 1 year+)
- Annual professional development stipend and access to a personal career coach through Maven for Mavens
- 401K matching for US-based employees, with immediate vesting
Last updated Sep 2, 2026. Interested? Apply on the company site.
About Maven Clinic
The next generation of care for women and families
Maven helps companies retain talent, improve health outcomes, and reduce maternity and fertility costs. We support every path to parenthood: Pregnancy, Fertility, Egg Freezing, Adoption, Surrogacy, Infant Care, Breastmilk Shipping, and Manager Training.
Women's healthFamily healthVirtual careFertilityPregnancyInfertilityParentingMenopause
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