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Events Lead

Factory· Marketing
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San Francisco, CA, New York, NYFull-timePosted 1mo ago

About the role

Factory is hiring an Events Lead to build and lead the events function, defining strategy, building the team, and owning the full portfolio of programs from flagship experiences to Tier-1 conferences, with global budget, operating rhythms, standards, and measurement.

Responsibilities

  • Own Factory's overall flagship events strategy and portfolio, defining how Factory shows up through events so every program strengthens the brand and drives measurable business outcomes.
  • Build, hire, lead, and develop the events team.
  • Own and allocate the global events budget across the portfolio, including forecasting, prioritization, reconciliation, and ROI.
  • Set the annual events calendar and planning process across flagship programs and conferences.
  • Define and own the events operating model - standards, playbooks, production quality bar, and measurement frameworks - across the entire events organization.
  • Own portfolio-level agency and vendor relationships, including MSAs.
  • Provide executive oversight of flagship programs such as user conferences, SKO, President's Club, and Tier-1 conferences (eg: AWS re:Invent), ensuring executive-level quality and impact.
  • Partner cross-functionally across Marketing, Brand, Sales Enablement, People, Finance, Legal, and Executive Leadership.
  • Champion the Factory voice across the entire events portfolio.

Qualifications

  • Experience building and leading an events function at a high-growth company, including hiring, managing, and developing high-performing teams.
  • Proven track record owning a portfolio of flagship programs (eg, SKO, President's Club, user conferences, Tier-1 industry conferences), managing multiple concurrent programs and stakeholders.
  • Experience owning large, multimillion-dollar events budgets, including allocation across programs, forecasting, and ROI measurement.
  • Strong track record aligning events to pipeline, revenue, and company priorities in close partnership with Sales and Marketing leadership.
  • Experience negotiating and managing agencies, production companies, venues, and strategic vendors at scale.
  • Excellent leadership, cross-functional influence, and executive communication skills.
  • Comfort with event and marketing tools such as Salesforce, event management platforms, and registration tools.
  • Willingness to travel for onsite production and execution of flagship events.

Skills

Required:Event strategyTeam leadership and buildingBudget managementProgram managementVendor and agency management
Last updated Oct 8, 2026. Interested? Apply on the company site.
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