← All roles

Principal Product Manager - Tech, Social Advertising

Amazon· Project/Program/Product Management--Technical
Apply on company site
Hybrid (Seattle, WA)$179.9k - $243.4kfull-timePosted 1mo ago

About the role

Lead the development of a new social advertising product at the intersection of creator economy and advertising technology. Own vision, strategy, and roadmap; define how brands discover creators, activate campaigns, compensate creators, and integrate with Amazon's DSP and other ad products.

Responsibilities

  • Own the product vision, strategy, and roadmap for a 0-to-1 social advertising product at Amazon.
  • Define how brands discover high-affinity creators and how campaigns are activated.
  • Define creator compensation models and ensure the product integrates with Amazon's advertising products (DSP, Sponsored Products, Sponsored Brands, Creator Ads).
  • Engage with cross-functional teams (Ads, Associates, external platform integrations) to deliver value through partner systems.
  • Use data to form strong opinions, update them with evidence, and make technically sound product decisions.
  • Collaborate with scientists and engineers on algorithms, API design, and DSP integration architecture.
  • Evaluate tradeoffs between rapid scrappy solutions and durable, scalable implementations.
  • Explain and defend product decisions to stakeholders and partner teams.

Qualifications

  • 2+ years of end to end product delivery experience
  • 8+ years of technical product or program management experience
  • Bachelor's degree
  • Experience with feature delivery and tradeoffs of a product
  • Experience owning/driving roadmap strategy and definition
  • Experience leading engineering discussions around technology decisions and strategy related to a product
  • Experience technical product management
  • Experience understanding performance metrics and developing them to measure progress against KPIs
  • 5+ years working in at least one of: creator/influencer platforms, social commerce, or affiliate marketing
  • Familiarity with at least one programmatic advertising platform (e.g., Amazon DSP, Google DV360, The Trade Desk, Meta Ads Manager)
  • Experience launching products in multi-sided marketplaces

Skills

Required:Product strategy and roadmapCross-functional collaborationData-driven decision making

Benefits

  • comprehensive benefits including health insurance (medical, dental, vision, prescription) and life insurance
  • 401(k) matching
  • paid time off
  • parential leave
  • RSUs and sign-on payments included in compensation
Last updated Oct 25, 2026. Interested? Apply on the company site.

About Amazon

Amazon.com, Inc. or its affiliates

liquid-ai-recruiting-target
Company profileWebsite

More open roles at Amazon