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Senior Manager, Strategic Communications

Attentive· Marketing
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Remote$155k - $175kfull-timePosted 1mo ago

About the role

Senior leadership role responsible for driving Attentive’s communications strategy, including thought leadership, public relations, media relations, executive platforms, and cross-channel content activation to support brand and customer engagement.

Responsibilities

  • Lead PR strategy, securing consistent media coverage across tech, marketing/advertising, and business trades.
  • Serve as editorial lead for orchestrating and activating content and storytelling across owned and social channels, driving measurable engagement.
  • Develop and execute GTM communications plans for product launches, partnerships, and major milestones.
  • Partner to build executive visibility programs for the CEO and other key executives across media, speaking opportunities, and social platforms.
  • Support thought leadership content, panel submissions, keynote messaging, and manage executive briefings around events.
  • Collaborate cross-functionally to evolve brand narrative, boilerplate, and corporate positioning.
  • Manage PR agencies and oversee PR measurement and reporting, including share of voice and reputation tracking.
  • Own crisis communications and coordinate with key stakeholders.
  • Steward internal reputation through employee advocacy and employer branding efforts.

Qualifications

  • 7-10+ years of experience in communications, PR, or brand strategy roles, preferably in B2B tech or high-growth companies.
  • Experience as an editorial or newsroom leader with ability to activate storytelling across earned, owned, and social channels.
  • Strong storytelling and writing skills with ability to craft narratives for different audiences.
  • Proven track record of securing impactful media coverage and managing executive visibility programs.
  • Strong relationships across media, events, and analyst communities (a plus).
  • Strategic thinker in a fast-paced, collaborative environment.
  • Experience managing agency relationships and cross-functional projects.
  • Comfort navigating crisis and issues communications with discretion and clarity.
  • Experience in employer branding and internal cascading comms (a plus).
  • Familiarity with measurement tools for comms (e.g., Meltwater) and AI tooling (Claude, ChatGPT) for reporting and analysis.

Skills

Required:Public relations strategyEditorial leadershipNarrative storytellingExecutive visibility programsCrisis communications

Benefits

  • Competitive perks and benefits including health & wellness and equity
Last updated Sep 24, 2026. Interested? Apply on the company site.

About Attentive

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