Business Marketing Lead
Monad Foundation· Marketing
RemoteFull-timePosted 1mo ago
About the role
Role focused on translating ecosystem activity into compelling stories and co-marketing campaigns to demonstrate Monad’s value and adoption. Owns campaign design and delivery from brief to launch, collaborating with GTM, creative, and external marketing teams to craft messaging, case studies, blogs, and activations.
Responsibilities
- Be embedded within the GTM business and content teams to understand pipeline context, priorities, and opportunities for co-marketing amplification.
- Maintain a clear view of upcoming launches, evaluate and prioritize opportunities based on expected impact. Determine where marketing can create the most value, decide the appropriate level of support, and translate those decisions into clear strategies.
- Develop and own joint marketing campaigns. Identify key narratives; create social activations; write case studies and blogs; and own other programs that turn deployments into broader proof of Monad’s adoption, capabilities, and momentum.
- Drive campaigns from start to finish, including managing timelines and execution across asset development and deliverables, legal and compliance reviews, launch sequencing, and follow-through across stakeholders.
- Own campaign outcomes. Define upfront objectives and success metrics, track performance and results, and leverage learnings for go-forward programs.
Qualifications
- 5+ years of experience in business marketing, partner marketing, or a related role ideally within crypto, financial services, or enterprise technology.
- Understanding of the crypto ecosystem and ability to work credibly with crypto-native and traditional businesses. Familiarity with DeFi, payments, stablecoins, tokenization, and financial infrastructure is a strong plus.
- Experience owning integrated or joint GTM campaigns involving external organizations, from planning through launch and measurement.
- Excellent writer and editor; ability to translate complex integrations or business relationships into clear content for sophisticated audiences.
- Strong judgement, highly organized, comfortable running many concurrent workstreams.
- High-agency and self-directed; ability to move work forward with limited oversight; use of AI and automation where appropriate.
Skills
Required:Campaign design and managementContent creation and storytellingStakeholder management
Benefits
- Challenging problems and autonomy with impact.
- Endless opportunity for impact leveraging Monad’s innovations in EVM and onboarding developers and founders to on-chain finance.
- Strong ecosystem with support from leading investors, builders, and long-term contributors.
- Culture of collaboration, low ego, and high-quality output.
Last updated Sep 23, 2026. Interested? Apply on the company site.
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