Copywriter, Performance Marketing
Xometry· Marketing
Hybrid (Buenos Aires, Argentina)$0Full-timePosted 4w ago
About the role
Performance Marketing Copywriter responsible for creating copy across emails, video scripts, and landing pages to drive conversions for Xometry and Thomas brands, collaborating with Lifecycle Marketing, Growth Marketing, Product, design, and video teams.
Responsibilities
- Write marketing and lifecycle emails — welcome series, nurture/engagement workflows, and promotional campaigns — for both the Xometry and Thomas brands
- Write video scripts for YouTube, paid social, and product explainer videos, translating technical capabilities into clear, credible narratives
- Write landing page copy that converts, from hero messaging and value props through to CTAs, aligned with the traffic source and offer
- Partner with Lifecycle Marketing to plan and sequence email journeys, and with designers/video producers to align copy with visuals and pacing
- Collaborate cross-functionally with Product, Content, and Growth Marketing to keep messaging aligned with campaign goals and brand voice
- Use performance data (open rate, CTR, CVR, watch-through rate) and testing insights to refine copy for higher engagement and conversion
- Contribute to campaign brainstorms and messaging strategy with a creative, test-and-learn mindset
- Maintain and evolve messaging frameworks, email templates, and landing page copy blocks for reuse across campaigns
- Build and use Claude Skills to speed up copy production, QA, and A/B test variant generation
- Maintain a deep understanding of target audiences across both the Xometry and Thomas platforms
Qualifications
- 4+ years of experience writing for performance marketing, lifecycle/email marketing, or growth-focused content roles
- Proven track record of writing high-converting email, video script, and/or landing page copy
- Strong understanding of email marketing mechanics — segmentation, sequencing, deliverability basics — and landing page structure and conversion principles
- Familiarity with performance KPIs (open rate, CTR, CVR, ROAS) and how copy drives them
- Comfort and proficiency with HubSpot or a similar CRM/ESP platform, A/B testing, and AI tools
- Demonstrated project management and organizational skills for managing multiple campaigns and drafts at once
- Excellent English grammar, editing, and messaging skills in a B2B context
- Adept at building Claude Skills (or comparable custom AI workflows/agents) to scale copy production
Skills
Required:Copywriting for performance marketingEmail marketing mechanicsLanding page optimizationVideo scriptwritingClaude Skills / AI workflow buildingHubSpot / CRM experience
Benefits
- Remote work option (as indicated by #LI-Remote)
Last updated Sep 23, 2026. Interested? Apply on the company site.
About Xometry
Where Big Ideas Are Built | Production Parts and Prototypes | Xometry
Xometry is a leader in high-precision production part and prototyping manufacturing on demand. Get instant quotes on CNC machining, 3D printing, sheet metal fabrication, laser cutting, and more.
CNC Machining3D PrintingSheet Metal FabricationLaser CuttingPrototypingInjection MoldingMetal Part ProductionHigh-Volume Metal Production
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