Field Marketing Manager
Hybrid (Central Region (Nashville/Atlanta/Austin/Dallas/Fort Worth))$95k - $105kFull-timePosted 4w ago
About the role
Lead development and execution of integrated field and regional marketing plans to generate awareness and drive pipeline growth across AHEAD’s Central Region, coordinating with marketing, sales, and external agencies, and localizing national campaigns to meet regional business needs.
Responsibilities
- Develop and execute integrated field and regional marketing strategies tailored to the Central Region, driving brand awareness, pipeline growth, and customer engagement across target accounts and industries.
- Design and activate executive engagement programs, including CxO-level experiences and high-touch events that deepen relationships with strategic customers and prospects.
- Lead the planning, execution, and optimization of regional demand generation and pipeline acceleration initiatives, aligned with both corporate and field priorities.
- Partner closely with sales, product marketing, demand generation, and GTM teams to ensure cross-functional alignment on messaging, campaign strategy, and audience targeting.
- Build and sustain strong relationships with GTM and technology partners to support brand consistency and co-marketing and partner programs.
- Drive and execute account-based marketing (ABM) strategies focused on high-value accounts, tailoring campaigns and events to accelerate sales cycles.
- Manage and analyze campaign performance, KPIs, and ROI, using data to optimize programs and report impact to leadership.
- Ensure clear communication with regional sales teams on upcoming programs, assets, and activation opportunities.
- Collaborate with national and global teams to scale programs and ensure regional participation in corporate campaigns.
- Plan and execute high-touch regional events, customer roundtables, and partner activations, while supporting national initiatives.
- Oversee Central Region marketing budget to ensure high-impact use of resources.
Qualifications
- Minimum Required – 5+ Years of experience in similar role
- Proven experience developing and executing integrated, ROI-focused marketing and pipeline generation programs
- Strong knowledge of account-based marketing (ABM) strategies and execution
- Demonstrated expertise in project management and event execution
- Familiarity with marketing automation and CRM platforms, ideally Marketo, Salesforce, and Demandbase
- Highly analytical, data-driven mindset
- Excellent written and verbal communication skills
- Strong organizational skills and ability to manage multiple priorities
- Willingness to travel up to 40% as needed for business needs.
Skills
Required:Field marketingIntegrated marketingABM (Account-Based Marketing)Demand generationBudget management
Benefits
- Medical, Dental, and Vision Insurance
- 401(k)
- Paid company holidays
- Paid time off
- Paid parental and caregiver leave
- Plus more (see benefits site)
Last updated Oct 21, 2026. Interested? Apply on the company site.
About AHEAD
Digital Platforms Engineered for Modern Enterprises
AHEAD accelerates the impact of technology on clients by engineering customized data, developer, and infrastructure platforms that improve IT operations.
Platform SolutionsInfrastructure ModernizationLifecycle ManagementSeamless Integration
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