Founding Product Marketer, Commercial
Peregrine Technologies· Product Marketing
Hybrid (San Francisco, CA)$175k - $225kfull-timePosted 4w ago
About the role
Founding product marketer for Peregrine's private-sector expansion, building the commercial GTM foundation, positioning, and enablement from the ground up in target industries beyond public safety.
Responsibilities
- Run customer discovery as your core work: significant time with prospects and early customers in target industries, understanding their workflows, pain points, and decision criteria until you are the expert on how these buyers evaluate solutions.
- Build commercial positioning and messaging from the ground up, including translating proven public sector deployments into evidence commercial buyers accept, and a clear articulation of how we earn trust: auditability, access controls, and accountable AI.
- Test messaging in live deals, watching what holds up in a first call, then refine it through win-loss reviews and buyer research.
- Arm the pod with first-call narratives, demo storylines, competitive intelligence, and objection handling for buyers in unfamiliar industries.
- Build market expertise quickly: who the incumbents are, what analysts say, how buying works, and where the white space is in each target vertical.
- Establish feedback loops from sales calls, demos, and lost deals back into positioning and product direction.
- Package deployment proof into commercial-ready evidence: case studies, references, and outcome data buyers outside government will credit.
- As product-market fit emerges, codify the repeatable motions: messaging frameworks, enablement assets, and the GTM foundation that supports scale.
Qualifications
- 7+ years in product marketing or adjacent go-to-market roles, including experience taking a product into a new market, launching a new product, or building in an early-stage environment.
- Technical fluency: data integration, data modeling, and AI on sensitive data concepts understood well enough to explain and defend.
Skills
Required:Customer discoveryPositioning and messagingLive deal testingMarket researchEvidence-based storytelling
Benefits
- Annual Salary + Benefits + Equity (if applicable) + Bonus (if applicable)
- Benefits information available via Peregrine Careers page
Last updated Sep 30, 2026. Interested? Apply on the company site.
About Peregrine Technologies
Effective, efficient and easy to use, Peregrine is the real-time public safety and police data management platform that delivers true interoperability.
public safetypolice data managementinteroperability
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