[WEBTOON] Creator Operations Strategist
About the role
Creator Operations Strategist to support WEBTOON’s creator community, manage an assigned portfolio of creators, and help scale the Creator Management function through operations, data-driven strategy, and cross-functional collaboration.
Responsibilities
- Manage an assigned portfolio of WEBTOON creators, serving as a trusted point of contact throughout their creator lifecycle.
- Build strong, long-term relationships by understanding creators’ goals, needs, challenges, and business priorities.
- Support onboarding, ongoing relationship management, development opportunities, and offboarding for creators.
- Proactively identify creator concerns, opportunities, and retention risks and coordinate with internal teams to address them.
- Help creators navigate opportunities across WEBTOON’s broader IP ecosystem (entertainment, publishing, licensing, merchandise).
- Own day-to-day operational processes that support creators and the Creator Management team.
- Coordinate creator communications, newsletters, surveys, office hours, training opportunities, and other creator-facing initiatives.
- Maintain accurate creator records, databases, workflows, and documentation across internal systems.
- Identify operational gaps and develop solutions to improve efficiency, consistency, and creator experience.
- Use creator performance, engagement, retention, and other metrics to identify trends and opportunities.
- Support creator segmentation, prioritization, and performance frameworks, translating insights into actionable recommendations.
- Partner with Entertainment, Publishing, Consumer Goods, Content, Finance, Legal, Rights Management, Marketing, and other teams to support creator needs.
- Facilitate clear communication and alignment between creators and internal stakeholders.
- Track ongoing creator opportunities and projects to ensure visibility and follow-up.
- Represent Creator Management in cross-functional projects and initiatives.
- Leverage AI tools and emerging technologies to improve workflows, research, reporting, and operational efficiency.
- Identify opportunities to automate repetitive processes while maintaining human oversight and creator-focused judgment.
- Stay informed on developments across the creator economy, AI, and creator tools.
Qualifications
- 3–5+ years of experience in the creator economy, digital media, entertainment, publishing, talent management, partnerships, or related field.
- Demonstrated experience managing relationships with creators, talent, partners, clients, or external stakeholders.
- Strong understanding of the creator economy and evolving business models for digital creators.
- Exceptional communication, relationship-building, organizational, and project management skills.
- Strong data literacy and comfort using metrics to inform decisions.
- Demonstrated ability to identify problems, develop solutions, and proactively improve processes.
- Strong empathy, judgment, and interpersonal skills, especially with sensitive creator concerns.
- Experience working cross-functionally in fast-paced environments with multiple priorities.
- Interest in and practical experience with AI tools to improve productivity and workflows.
- Genuine passion for creators, storytelling, digital content, and the creator ecosystem.
Skills
Benefits
- Career development and mentorship
- Health benefits (vision and dental)
- Generous PTO and Parental Leave Top-up
- 401K Contributions
- Commuter Benefits
- Global WEBTOON and LINE FRIENDS discount program
- Winter break shutdown and more

About Wattpad
Write the next chapter of your career with us.
Wattpad's vision is to entertain and connect the world through stories. A leading global webnovel platform, Wattpad has democratized storytelling for a new generation of diverse Gen Z writers and their fans. Wattpad is part of WEBTOON Entertainment’s IP & Creator Ecosystem, where approximately 155 million monthly active users discover incredible stories in multiple formats. We've reimagined the world of literature and redesigned entertainment as we know it. Come write your next chapter with us!
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