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Principal Strategy and Insights Lead, SP Latam

Google
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Hybrid (Bogotá / Santiago / Lima)Full-timePosted 4w ago

About the role

Principal Strategy and Insights Lead for Spanish-Speaking LatAm within Google's Go-to-Market Operations team, focusing on thought leadership, customer and industry conversations, and data-driven insights to inform ads strategy and sales enablement.

Responsibilities

  • Utilize AI technologies to analyze first- and third-party data, uncovering actionable intelligence on consumer behavior, industry trends, and market opportunities.
  • Partner closely with Account teams to formulate vertical-specific thought leadership strategies. Craft compelling narratives that test conventional thinking and directly support clients' goals.
  • Transform complex data into forward-thinking, actionable stories. Help clients deeply understand their audiences and business opportunities to develop smarter strategies to reach their consumers.
  • Empower sales conversations by seamlessly aligning Google’s products with client and partner objectives. Analyze the market to identify new business opportunities and support the creation of powerful sales pitches and narratives.
  • Design and develop automated, highly scalable insights tools, including interactive dashboards and AI-driven insights agents.

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 5 years of experience in advertising sales, marketing, consulting, or media (e.g., search, social, mobile, display, and video media).
  • 5 years of experience in consumer and market insights, media measurement, and privacy landscape.

Skills

Required:Data analysisStrategic storytelling
Nice to have:Consulting or business development
Last updated Oct 23, 2026. Interested? Apply on the company site.

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