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Integrated Marketing Manager

Norm AI· Marketing
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Hybrid (New York City)$120k - $160k + equityFull-timePosted 3w ago

About the role

Role to design, orchestrate, scale, and measure integrated marketing campaigns that drive demand, engagement, and revenue across multi-channel programs including ABM, events, content, and digital initiatives.

Responsibilities

  • Coordinate campaigns: Design and lead integrated campaigns across key audiences and target clients, establishing scalable frameworks and processes that connect digital, events, content, and ABM channels into cohesive buyer journeys
  • Execute the strategy: Create and implement campaign programs including thought leadership moments, paid programming, nurture streams, executive engagement programs, and ABM activations
  • Drive cross-functional collaboration: Collaborate with stakeholders across Marketing, GTM, and Norm Law to ensure campaigns align with company-wide strategy while meeting client- and narrative-specific needs
  • Maintain the message: Coordinate across Marketing to ensure consistent messaging and positioning across all campaign touchpoints
  • Drive project management: Manage campaign resources including agency partners, vendors, and internal creative and content stakeholders to deliver programs on time and on budget
  • Own the metrics: Drive continuous improvement through post-campaign analysis, stakeholder feedback, and data-driven optimization

Qualifications

  • 3-5+ years of experience in demand generation, integrated marketing, or campaigns
  • Track record of building and scaling integrated campaign programs across digital, events, content, and ABM channels
  • Strong analytical skills and data-driven approach to optimization and attribution
  • Strong project management skills with experience managing complex, multi-channel campaigns
  • Comfort with ambiguity and thrive in fast-paced, evolving environments with a bias for thoughtful action
  • Creative and strategic thinking with ability to turn ideas into concrete plans and execute

Skills

Required:Integrated marketing campaignsCampaign analytics and attributionCross-functional collaboration

Benefits

  • 401(k) with employer match
  • health, dental, and vision coverage
  • unlimited paid time off
  • free lunch in the office daily
  • employee referral bonus program
Last updated Oct 21, 2026. Interested? Apply on the company site.
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About Norm AI

Turn legal & compliance into a strategic advantage

Norm Ai enables the world’s most sophisticated institutions to move faster, reduce risk, and unlock growth with Legal & Compliance AI.

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