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Content & Brand Communications Manager

Traversal· Marketing
Apply on company site
New York$150k - $200kFull-timePosted 3w ago

About the role

Strong writer and creative thinker to shape Traversal’s content and social strategy, own channels and newsletter, develop executive thought leadership, employee-led content, video series, and other formats to reach audiences.

Responsibilities

  • Help shape Traversal’s social and content strategy and own the day-to-day content calendar, identifying the stories, ideas, formats, and channels that can have the greatest impact
  • Own day-to-day social content across Traversal’s channels, particularly LinkedIn and X, while exploring how we should show up on Reddit and other platforms
  • Write thought leadership for Traversal’s founders and other leaders, and build programs that help engineers, researchers, and other employees develop and distribute their own content
  • Develop and execute new content programs, including Traversal’s newsletter strategy, recurring video series, and other formats that give people a reason to keep paying attention
  • Partner closely with our Brand Designer to develop creative concepts, campaigns, and social-first content that pair strong writing with visuals that stand out
  • Contribute creative concepts and copy for advertising, out-of-home, product launches, events, and other brand moments
  • Partner with our communications agency on media pitches, awards, and other opportunities to turn Traversal’s technology, customers, research, and people into compelling external stories
  • Track what resonates across channels and continually experiment with new ideas, formats, distribution strategies, and AI-powered workflows to improve our content and extend its reach

Qualifications

  • 3–5 years of experience in content, social, brand, communications, or a related marketing role, ideally at a fast-growing technology company or startup
  • Exceptional writing and editing skills, with the range to write everything from sharp social copy to newsletters and executive thought leadership, including in other people’s voices
  • Strong creative instincts and a track record of finding fresh angles, hooks, formats, and ideas that earn attention rather than blend into the feed
  • Deep understanding of social media and how content travels, particularly on LinkedIn and X, with strong instincts for what makes people stop, engage, and share
  • Experience working with complex or technical subject matter and the curiosity to quickly develop fluency in AI, infrastructure, and the problems Traversal is solving
  • Experience developing and managing content across different formats and programs, from social and newsletters to employee-led content and recurring series
  • Comfortable moving between strategy and execution, managing multiple projects, and collaborating closely with designers, executives, technical teams, agencies, and other partners

Skills

Required:Writing and editingContent strategySocial media expertiseProject management

Benefits

  • competitive compensation, startup equity, health insurance, and additional benefits
  • salary range: US base $150,000 - $200,000 plus equity and benefits
Last updated Oct 8, 2026. Interested? Apply on the company site.

About Traversal

The only AI SRE for the enterprise

Traversal cuts through alert noise, surfaces root causes, and guides your team to remediation — so incidents get fixed in minutes, not hours.

AISREcomplex systemsalertingroot cause analysisincident preventionenterprise
Company profileWebsite

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