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Measurement Effectiveness Specialist, Measurement

Google· gTech Ads
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Hybrid (Hyderabad/Bengaluru/Gurugram)Full-timePosted 3w ago

About the role

Role within Google’s gTech Ads responsible for providing measurement solutions, testing, and client-facing services to optimize ad and publisher product outcomes. Focus on scaled implementation of Google measurement products and delivering insights through experiments and analytics.

Responsibilities

  • Be the central point of contact for clients for scaled implementation and execution for all Google measurement products.
  • Assess client measurement needs, identify gaps in their current strategies, and implement effective solutions.
  • Design and execute various measurement tests and studies, such as A/B experiments, Brand Lift Studies, and Incrementality studies, to provide actionable insights and recommendations.
  • Drive Industrialisation work to unlock super-scale, including componentizing and templatizing complex measurement workflows (e.g., Causal Impact, Incrementality), leveraging AI prompts, automation (Apps Script/SQL), and cross-functional partnerships to reduce turnaround times and improve test yield.
  • Collaborate with both internal and external teams, and ensure seamless project delivery and client satisfaction.

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 8 years of experience working with digital media or digital marketing/advertising solutions.
  • 7 years of experience in a client-facing role working with partners across multiple levels.

Skills

Required:Statistical analysis
Nice to have:IncrementalityDigital advertising platforms
Last updated Oct 23, 2026. Interested? Apply on the company site.

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