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Tech & Marketing Operations Specialist

Aleph Holding· Staff – Information Technology
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Hybrid (Buenos Aires)Full-timePosted 2w ago

About the role

Proactive, resourceful, and AI-forward role to manage technology projects, keep learning platforms running, and power the marketing engine to attract students. Based in Buenos Aires with a hybrid work model.

Responsibilities

  • Platform & Systems Management
  • Tech project management: Manage technology-related projects end to end — defining requirements, building timelines, tracking progress, and identifying improvements that serve broader project goals.
  • LMS management (WordPress & LearnDash): Own the day-to-day health of our WordPress-based LMS and LearnDash plugin — user administration, course administration, email flows, bulk imports, new features, configuration, and troubleshooting.
  • CRM & Marketing Automation (Salesforce & Salesforce Marketing Cloud): Act as first point of contact for Salesforce and SFMC — build and test journeys, landing pages, and lead magnets; investigate and resolve issues; escalate and follow up when needed.
  • System integration: Architect data flows between LMS, CRM, Marketing Cloud, and Power BI with low-code integrations.
  • Data integrity & reporting: Review data integrity across LearnDash, Salesforce, and Power BI; execute queries and build reports/extracts; handle large-scale data reviews.
  • Website support: Provide general technical support for the website and coordinate with relevant resources.
  • Compliance & security: Help bring the LMS environment up to IT and security standards; liaison between Education, developers/cloud providers, Security/Legal/IT.
  • Campaign execution: Build, test, and launch email and lifecycle campaigns in Salesforce Marketing Cloud; segmentation, audience building, A/B tests, send scheduling, deliverability hygiene.
  • Landing pages & lead capture: Build landing pages and forms; ensure proper lead routing into Salesforce, field mapping, deduplication, and automation.
  • Tracking & attribution: Own GA4, GTM, conversion pixels, UTM taxonomy and enforcement for end-to-end measurability.
  • Lifecycle & retention automation: Design automated flows across the student lifecycle connecting LMS events to CRM and Marketing Cloud triggers.
  • Martech stack & compliance: Own marketing technology stack and integrations; maintain consent management, cookie compliance, and data handling.
  • AI for marketing: Use AI-assisted copy and creative variants, localization at scale, automated performance summaries, and audience insight tooling.

Qualifications

  • 5+ years of experience managing Education and Marketing tech projects
  • Solid, broad understanding of technology and digital platforms with hands-on ability
  • Genuine curiosity about AI and experience building something with AI (workflow, automation, integration, tool)
  • Project management skills with delivery track record
  • Strong communicator between technical and non-technical audiences
  • Proactive problem-solver able to source solutions, people, and tools
  • Understanding of marketing funnels and growth metrics (CPL, CAC, conversion rate, LTV) and translating into technical requirements
  • Hands-on experience with marketing automation and campaign tooling (Salesforce Marketing Cloud strongly preferred)
  • Familiarity with GA4, Google Tag Manager, and conversion tracking is a plus
  • Comfortable owning the end-to-end campaign performance
  • Experience with WordPress and/or LMS platforms (LearnDash preferred) is a strong plus
  • Familiarity with CRM systems (Salesforce/SFMC) and data/BI tools (Power BI) highly valued
  • Highly organized, detail-oriented, capable of managing multiple projects
  • Self-starter, able to work independently

Skills

Required:Tech project managementLMS management (WordPress & LearnDash)CRM & Marketing Automation (Salesforce & SFMC)Data integration & BI

Benefits

  • Learn from the best through state-of-the-art workshops in digital advertising
  • Global footprint with teams across 90+ markets
  • Dynamic, collaborative, and diverse work environment
  • Freedom to grow and create within the company
  • Opportunities to engage with leading brands, platforms, and publishers
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Aleph Holding

Aleph is making digital advertising accessible around the world

A leading global enabler of digital advertising in emerging countries

digital advertisingemerging marketstechnologypaymentssolutions
Company profileWebsite

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