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Retail Partner Manager, Retail and Payments Activation, Google Play, EMEA

Google
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Hybrid (London, UK)Full-timePosted 1w ago

About the role

Retail Partner Manager responsible for driving revenue growth and New Paying Users by bringing Google Play to life in physical retail and digital payment channels, managing partnerships with major retailers and payment providers, and executing marketing campaigns across Retail, Payments, and Digital Gifting portfolios.

Responsibilities

  • Navigate flexibly across Retail, Payments and Digital Gifting portfolio of business, manage relationships with major retailers or payment providers, and build and execute successful long-term business relationships and growth strategies.
  • Act as the "business owner" for your portfolio, develop business cases, identify market opportunities/constraints, and prioritize activations that drive Play revenue and New Paying Users (NPU) growth.
  • Secure partner marketing investments and execute campaigns that leverage partner surfaces (in-store, digital channels) to promote Google Play content, apps, and games.
  • Collaborate with RPA BizOps (forecasting, logistics), R&P Marketing (campaign strategy), and Play Business Development (developer content) to launch high-impact campaigns.
  • Measure campaign ROI, analyze spend trends, establish baselines, and report outcomes to leadership to iterate on channel strategies.

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 7 years of experience in partnership management, account management, retail category management, or business development in a relevant industry (e.g., retail, payments, tech, gaming).
  • Experience negotiating commercial terms, managing partner pipelines, and delivering account growth.
  • Experience working with C-level executives and cross-functionally across all levels of management.
  • Experience analyzing sales performance data, market trends, and campaign ROI to make data-driven business decisions.

Skills

Required:Bachelor’s degree or equivalent practical experiencePartner management and relationship buildingNegotiation and deal structuringData-driven decision makingMarketing campaigns and ROI analysis
Last updated Oct 23, 2026. Interested? Apply on the company site.

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