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Sr Manager Portfolio Strategy, XCM

Amazon· Marketing
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Seattle, WA$118.2k - $160kFull-timePosted 1w ago

About the role

Strategy role within Amazon's Portfolio Strategy & Planning team, shaping investments across fixed marketing portfolios for North America (Amazon and Prime brands). Turns research, BI, econometric/ROI analyses into investment recommendations for senior leaders; builds planning frameworks and scalable processes to align spend with strategy.

Responsibilities

  • Support the annual Operating Plan (OP1/OP2) development for North America's fixed marketing portfolio, coordinating inputs from media, campaign teams, customer insights, finance, and measurement into a single integrated investment recommendation.
  • Reconcile top-down financial guardrails with bottom-up media cost realities. Co-lead in defining the trade-offs and present them with a clear recommendation, not a menu of options.
  • Own the Quarterly Business Review (QBR) process: inspect input and output metrics, surface risks early, and recommend course corrections with quantified impact.
  • Manage spend tracking across budget owners (media, production, measurement) and coordinate quarterly guidance updates with Finance.
  • Co-Lead bi-annual portfolio laydown reviews to ensure execution stays aligned to strategy. Flag drift and propose fixes.
  • Synthesize consumer research, business intelligence, econometric models, and media performance data into a holistic view of which marketing bets to fund, scale, or cut.
  • Support the development of investment strategies that optimize short- and long-term returns across Amazon's priority categories, including grocery and healthcare.
  • Partner with business intelligence and measurement teams to improve marketing and customer lifecycle measurement. Push for better data where current reads are insufficient.
  • Write and present high-quality documents to Directors and support in the creation of VP and SVP documents. Support in the translation of complex analytical findings into clear investment narratives.
  • Build scalable planning processes and frameworks that allow the portfolio function to operate at the pace the business requires.

Qualifications

  • 6+ years of professional non-internship marketing experience
  • 6+ years of developing and managing acquisition marketing or channel programs experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience developing and executing campaigns across a multitude of timezones and languages
  • Experience communicating results to senior leadership
  • Experience communicating results to stakeholders
  • Experience in marketing
  • Experience presenting metrics and progress to goal to senior leadership

Skills

Required:Marketing strategy developmentData-driven storytellingStakeholder managementFinancial planning and analysisExcel / Tableau

Benefits

  • Health insurance (medical, dental, vision, prescription)
  • Basic Life & AD&D insurance and option for Supplemental life plans
  • EAP, Mental Health Support
  • 401(k) matching
  • Paid time off
  • Parental leave
  • RSUs and sign-on payments as part of compensation
  • Learning and development opportunities
Last updated Oct 25, 2026. Interested? Apply on the company site.

About Amazon

Amazon.com, Inc. or its affiliates

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