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Marketing Operations Manager, Amazon Leo

Amazon· Marketing
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Bellevue, WA$109.1k - $160kFull-timePosted 1w ago

About the role

Owner and administrator of the consumer engagement platform and related integrations for Amazon Leo’s consumer marketing operations. Responsible for platform health, governance, data flows, enablement, and cross-region scalability to support regional performance marketing teams.

Responsibilities

  • - Administer and govern the consumer engagement platform (currently Braze): workspace and environment setup, user access and permissions, subscription and channel configuration, and platform standards
  • - Own the integrations and adjacent capabilities tied to consumer marketing, including personalization and dynamic content, promotional and offer mechanisms, surveys and customer feedback, and connections to relevant Amazon Leo infrastructure
  • - Set and maintain governance standards for a multi-region program: naming conventions, tagging, template usage, brand and compliance guardrails
  • - Run deliverability operations, including subscription management, sending infrastructure health, and opt-in and privacy compliance across markets
  • - Write documentation, conduct training, and build enablement resources for regional teams
  • - Work with audience management to ensure activation-ready audiences in the platform
  • - Collaborate with marketing automation, audience management, and BI teams to maintain data quality and measurement across the consumer journey
  • - Act as platform expert and escalation point to unblock regional teams
  • - Own the consumer marketing operations roadmap, prioritizing platform improvements, integrations, and enablement as the program grows
  • - Contribute to cross-functional marketing operations initiatives as priorities require

Qualifications

  • - 4+ years of professional non-internship marketing experience
  • - Experience using data and metrics to drive improvements
  • - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • - Experience in setting up and leading marketing operations functions
  • - Experience building, executing and scaling cross-functional email and push marketing campaigns (including automated flows) from concept to completion

Skills

Required:Marketing operations leadershipBraze / consumer engagement platformData and analytics for marketingDeliverability and complianceDocumentation and enablement
Last updated Oct 25, 2026. Interested? Apply on the company site.

About Amazon

Amazon.com, Inc. or its affiliates

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